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Students
Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Courses
Major
Digital Marketing | Marketing | Strategic Management
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


The Graduate Certificate in Strategic Digital & Social Media from the University of Nevada, Las Vegas equips students with practical skills for a digital-first world. The program combines media fundamentals with digital applications, focusing on developing in-demand skills and fostering valuable connections. The 12-credit curriculum includes courses in journalism, media, strategy, and social media, and is primarily conducted online for flexibility.

Program Outline

Degree Overview:

The Graduate Certificate in Strategic Digital & Social Media from the University of Nevada, Las Vegas equips students with practical knowledge and skills for a digital-first world. The program combines media fundamentals with digital applications to enhance students' current or future career prospects. The certificate is primarily conducted online, allowing for flexibility in learning while continuing professional commitments. It benefits individuals seeking to update their skillset, expand their network, enter the job market, or explore new opportunities in the digital sphere. The program's curriculum focuses on developing in-demand skills, fostering valuable connections, and exposing students to a wide range of opportunities. The growing importance of digital media expertise in decision-making processes underscores the relevance and value of this certificate.


Outline:

The Graduate Certificate in Strategic Digital & Social Media program consists of 12 credits, divided into two categories:

  • Journalism & Media Courses (6 credits):
  • JMS 650 - Media Innovation and Society
  • JMS 688 - Entrepreneurial Media
  • JMS 712 - Quantitative Research Methods
  • JMS 789 - Selected Topics in Journalism and Media Studies (available only with advisor approval)
  • Strategy & Social Media Courses (6 credits):
  • JMS 760 - Social Influence of the Media
  • JMS 740 - Strategic Digital Storytelling
  • JMS 742 - Advanced Content Creation
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