نظرة عامة على البرنامج

The Bachelor of Science (Hons.) Business program at UBI Business School offers four specializations: Business, International Business Management, Management of Technology, and Management of AI & Machine Learning. Students complete core modules in economics, marketing, and organizational behavior in the first two years, then choose a specialization in their third year. The program emphasizes sustainability, innovation, and technology, preparing graduates for careers in various business sectors.