نظرة عامة على البرنامج

---

Programme Overview

The MBA with Specialisation in Sales Management teaches effective sales strategies and enables students to develop, evaluate, and implement outstanding sales concepts. This master's degree in sales management comprehensively covers all aspects central to successful sales.

Programme Curriculum

The MBA Sales Management curriculum is delivered across three semesters and provides students with a broad knowledge of business management through modules such as:

• Customer Environment
• Quantitative Methodologies
• Customer Relationship Management
• Strategic Sales Management

Admission Requirements

To apply for the MBA Sales Management programme, you will need:

• Completed application form
• Bachelor's degree (at least 180 ECTS)
• English language skills (at least B2 level)
• 1 year of professional experience after the last academic degree
• Diploma / Bachelor certificate & language certificate
• CV & letter of motivation
• Copy of your passport

Fees and Funding

• EU applicant standard: €970 per month
• Non-EU applicant Standard: €12,900 1st year
• Dubai: 54,181.33 AED on the 1st year

Semesters and Credits

You study for 3 semesters and gain 90 ECTS.

Language

The programme is taught in English.

Classes

Classes are typically scheduled between Wednesdays & Saturdays.

Career Opportunities

After completing the MBA Sales Management programme, you can expect career opportunities in roles such as:

• International Sales Manager
• Customer Relationship Manager
• Strategic Sales Manager
• Sales Analyst

Expected Salary

Expected salary ranges from €60,000 to €110,000 annually, depending on experience, industry, etc.

Skills

You will gain in-demand skills in sales techniques and methodologies, customer relationship management, sales strategy development, and more.

Locations

The programme is offered at our campuses in Berlin and Dubai.

Spotlight Module: "Strategic Sales Management"

In this module, students will look at the development of the sales function, the relationship between sales objectives and business objectives, and the strategic choices that every business must make. Students will also scrutinise different sales techniques and sales management.

This module contains:

• Strategic Planning and Sales Leadership
• Analysing Customers and Markets
• Designing and Developing the Sales Force & Sales Process Management

Studying in Dubai

Dubai is an extraordinary city, pulsating with life, innovation, and opportunity. A dream destination for students who aspire to global success, Dubai provides the ultimate backdrop for students to live and learn.

Studying in Berlin

Berlin is a vibrant city that offers a unique blend of student flair and career opportunities. The city's diverse corporate scene provides an ideal starting point to further develop your strengths and try out unfamiliar terrain.

Our Locations

Find out everything about our locations in Berlin & Dubai.

Cooperation Partners

Students benefit from the university's collaborations with a range of leading companies and cultural institutions.

Learn from our Experts

Find further valuable information about our professors and their career.

Prof. Dr. Thomas Burgartz

Dr. Thomas Burgartz is the dean of the Economics faculty and Head of various Bachelor and Master programs at UE Germany, Iserlohn campus.

Prof. Dr. Werner Frese

Learn from our economics expert Prof. Dr. Werner Frese and start your Master's degree at the University of Europe for Applied Sciences.