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Data and Communication, Certificate

College of Information and Communications

Data-driven decisions and strategies and digital storytelling are essential skills for communications professionals. This flexible online certificate was designed for both seasoned professionals and recent graduates.

Are you a communications professional who wants to update your skills? Or are you a recent graduate looking to augment your degree with tools that are in high demand? Our 12-hour certificate is the perfect combination of courses to make you more marketable and up to date in an industry that is in constant flux.

Program Highlights

• 100 Percent Online Take advantage of the flexibility of pursuing a graduate certificate that is offered 100 percent online.
• Jumpstart a Master's The courses you take for the certificate can also be applied toward a Master of Data and Communication, should you choose to pursue it.
• 11.5 Million Prepare for a career field that will see a 28 percent increase in the number of jobs available by 2026: that's 11.5 million new jobs.

What You’ll Study

We have combined the best courses from the School of Journalism and Mass Communications and the School of Information Science to create a robust certificate program. You'll learn about data mining, selection, collection, regression, classification, clustering, storytelling, integrating information and using theoretical and technical resources to design solutions.

Building Skills

Gain the professional and personal intelligence it takes to have a successful career.

• Data Analysis Examining and interpreting information to uncover insights and inform decision making
• Strategic Communication Connect with a targeted audience through stories backed by data to elevate a brand and building loyalty
• Problem Solving Identifying, analyzing and resolving problems or challenges using creative and effective strategies
• Database Management Organizing and maintaining data in a computer system, including storage, retrieval and security
• Innovation Introducing new ideas, methods or products to improve performance or achieve a specific goal
• Planning and Strategy Developing and implementing a comprehensive and effective approach to achieve specific goals

Using your degree

Make your college experience the foundation for a successful future.

Potential Careers

• Account Planner
• Strategist
• Account Manager
• Data Analyst
• Marketing Manager
• Marketing Specialist

Workplace Settings

• Marketing
• Communications
• Health Care
• Education
• Technology

Advanced Degrees

Advance your career or options with post-graduate education.

• Master's
• Data and Communication, M.S. College of Information and Communications