نظرة عامة على البرنامج

Program Overview

The Bachelor of Arts in Media program is designed to provide students with a comprehensive education in the field of media and communication. The program aims to equip students with the knowledge, skills, and competencies necessary to succeed in the media industry.

Program Objectives

The program objectives are to:

1. Provide students with a solid foundation in the principles and theories of media and communication.
2. Develop students' critical thinking, analytical, and problem-solving skills.
3. Equip students with the technical skills and knowledge required to produce high-quality media content.
4. Foster students' creativity, innovation, and entrepreneurship in the media industry.
5. Prepare students for careers in media, communication, and related fields.

Program Structure

The program consists of 120 credit hours, divided into:

• University requirements (30 credit hours)
• College requirements (30 credit hours)
• Major requirements (33 credit hours)
• Elective courses (27 credit hours)

University Requirements

The university requirements include:

• Islamic Culture (3 credit hours)
• Arabic Communication Skills (3 credit hours)
• English Communication Skills (3 credit hours)
• Introduction to Information Technology (3 credit hours)
• Introduction to Statistics (3 credit hours)
• Entrepreneurship and Innovation (3 credit hours)

College Requirements

The college requirements include:

• Introduction to Communication (3 credit hours)
• Introduction to Journalism (3 credit hours)
• Principles of Radio and Television (3 credit hours)
• Islamic Media (3 credit hours)
• Digital Media (3 credit hours)
• Media Ethics and Regulations (3 credit hours)
• Research Methods in Media (3 credit hours)
• Translation in Media (3 credit hours)
• Writing for Media (3 credit hours)

Major Requirements

The major requirements include:

• Two tracks: Digital Journalism and Media Production
• Track 1: Digital Journalism (27 credit hours)
  • Electronic Journalism (3 credit hours)
  • News Writing and Editing (3 credit hours)
  • Digital Media Production (3 credit hours)
  • Online News Design (3 credit hours)
  • Digital Journalism Capstone (3 credit hours)
• Track 2: Media Production (27 credit hours)
  • Radio and Television Production (3 credit hours)
  • Documentary Film Production (3 credit hours)
  • Screenwriting for Film and Television (3 credit hours)
  • Media Production Capstone (3 credit hours)

Elective Courses

Students can choose from a variety of elective courses, including:

• Media and Society (3 credit hours)
• Media and Culture (3 credit hours)
• Media and Politics (3 credit hours)
• Media and Technology (3 credit hours)
• Media and Business (3 credit hours)

Program Outcomes

Upon completing the program, students will be able to:

• Demonstrate a deep understanding of media theories and principles
• Apply critical thinking and problem-solving skills in media production
• Produce high-quality media content using various technologies and platforms
• Demonstrate creativity, innovation, and entrepreneurship in the media industry
• Pursue careers in media, communication, and related fields

Accreditation

The program is accredited by the Commission for Academic Accreditation, Ministry of Education, United Arab Emirates.