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Program Overview

The Sales Engineering and Product Management program is a unique, university-level degree that combines technical and business aspects. It is the only program of its kind in Germany, offering a comprehensive education in engineering and industrial sales and product management.

Program Structure

• The program consists of 7 semesters.
• The language of instruction is German.
• The degree awarded is a Bachelor of Science.
• The program starts in the winter semester.
• Admission is unrestricted.

Program Details

What to Expect

• The program covers a wide range of topics, including energy and process engineering, machine and automation systems, and materials and microengineering.
• Students learn how to communicate technical processes, calculate technical plant processes, present themselves and technical products, and work with customers and suppliers.

Student Testimonials

• Florian Nowack, a bachelor's student, chose this program because it offers a versatile basic education and is not easily boring.
• Kerstin Fischer, a master's student, found the combination of engineering and industrial sales and product management appealing, with a good mix of theoretical and practical aspects.

Career Prospects

• Graduates often work in technical sales, product management, service management, key account management, procurement, and other management positions in the economy.
• The program prepares students for a career as a sales engineer or product manager.

Study Plan

• The program includes a mix of theoretical and practical courses, with a focus on applied exercises and case studies.
• A preparatory course in mathematics for engineers is available but not mandatory.
• An internship is recommended.
• A stay abroad is also recommended, with a duration of 1-2 semesters.

Partner Universities

• European partner universities include institutions in Turkey, France, Hungary, Italy, Austria, Spain, Poland, Finland, England, Bulgaria, and Slovenia.
• Worldwide cooperations exist with universities in Vietnam, China, Japan, and the USA.

Requirements and Recommendations

• Students should have a strong interest in technical and business aspects, as well as good language and communication skills.
• A high degree of motivation and self-organization is necessary to succeed in the program.
• Students should be prepared to work through challenging tasks and be willing to learn and adapt continuously.