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Program Overview

The Master's program in Management & Consulting im Sport is designed to prepare students for leadership positions in the sports sector. The program combines fundamental knowledge in economics and management with important competencies in consulting and communication in sports. Theory and practice are closely linked, providing students with a comprehensive understanding of the sports industry.

Interdisciplinary and Practical Approach

This Master's program transcends disciplinary boundaries, uniting central contents from business administration, sports psychology, and sports sociology. The program is characterized by the close connection between theory and practice, allowing students to gain a deep insight into the structures of organized sports and the specificities of management in sports.

Key Program Details

• Regelstudienzeit: 4 semesters (full-time)
• Class Size: Small groups of approximately 22 students
• Language of Instruction: German
• Course Types: Lectures, exercises, research seminars, and project group work
• Start of Program: Winter semester
• Degree Awarded: Master of Science (M. Sc.)
• Credit Points Required: 120 Credit Points (CP) according to the European Credit Transfer System (ECTS)
• Distribution of Credit Points: 30 CP to be acquired in each of the first three semesters, and an additional 30 CP through the master's thesis

Possible Career Fields

• Development and evaluation of sports-related intervention programs for public and private institutions
• Coaching of athletes, teams, and trainers, as well as career counseling at Olympic training centers and performance centers
• Department management/specialist in public sports administration, organized sports, or economic enterprises
• Sports management/business management in large general sports clubs, commercial sports facilities, or professional top-level sports
• Collaboration in market research and sports agencies, or self-employed work as a consultant/sports provider
• Research and teaching at universities

Program Structure and Content

The program is designed to provide students with a comprehensive understanding of the sports industry, including its structures, management specifics, and the ability to critically reflect on scientific content. Through a combination of theoretical and practical elements, students are well-prepared for a variety of careers in the sports sector.