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Introduction to Baylor University's Professional Selling Major

Baylor University's Professional Selling major is designated as a pre-major. According to the American Marketing Association, 80% of marketing majors accept a sales position at graduation. The Gates Foundation recognizes sales as a top 5 career choice for 135 of 161 college majors. One key reason is that sales employs the largest number of business professionals and compensation is extremely attractive.

Program Overview

The Professional Selling major at Baylor University is supported by the Center for Professional Selling and equips students with core skills in selling, managing, and growing long-term customer relationships. ProSales guarantees placement in paid sales internships and placement prior to graduation for career roles. By competing in sales competitions at Baylor and across the country, students gain real-world sales experiences through high-level, complex role-play scenarios.

Courses in the Major

Courses in the Professional Selling major include:

• Professional Selling and Communications 1 & 2
• Negotiating and Conflict Resolution
• Marketing Channels
• Sales Force Management
• Sales Internship Class
• Marketing Analysis and Decision Making

Student Opportunities

Students can attend Professional Development Program (PDP) activities as freshmen. The PDP is a student-run program that helps students find learning opportunities outside of the classroom, allowing students to increase their understanding of different fields and different career opportunities. The Hankamer School of Business offers student exchange and study abroad programs that could be especially beneficial to Professional Selling majors.

Degree and Department Information

• Degree: BBA
• Department: Business
• Major: Yes
• Minor: No
• Similar Majors:
  • Entrepreneurship and Corporate Innovation
  • Human Resource Management

Placement and Career Opportunities

Competitions, coursework, and classroom experiences are the key to 100% placement in organizations such as 3M, BMC, Emser Tile, Fidelity Investments, Johnson & Johnson Ethicon, Patterson Dental, PwC, Schneider Electric, Shaw Industries, Stryker, and UiPath, among others.