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Bachelor of Mass Communication (Arabic)

The College of Arts, Education, and Social Sciences (CAESS) provides undergraduate and postgraduate programs in the media and education fields. The Bachelor of Mass Communication (Arabic) program is designed to equip students with specialist knowledge of the concepts, theories, practices, and methods that characterize contemporary media and communication.

Program Overview

The unique structure of this Mass communication in Arabic program with a major in Arabic allows students to tailor their interests in media and communication toward a particular career route. Students can choose to specialize in Media Production, Broadcasting, or Strategic Communication, which includes both Public Relations and Advertising.

Career Opportunities

Graduates of this program have gone on to work as specialized practitioners in a diverse range of media and communication organizations. Media institutions, governmental bodies, educational institutions, and private companies are always looking for well-qualified communication professionals. Job opportunities include:

• TV Producer
• Film Director
• Content Writer
• Video Editor
• Strategic Communications Manager
• Advertising & Promotions Manager
• Creative Director
• Media Buyer
• News Editor
• Multimedia Producer
• Broadcast Journalist
• Public Relations Manager
• Event Manager
• Advertising Account Manager
• Media Planner
• Social Media Specialist

Entry Requirements

The entry requirements for the Bachelor of Mass Communication (Arabic) program are as follows:

• High School Curriculum: MOE Advance, MOE General, MOE ADEK, UAE Literary Streams High School, UAE Science Streams High School, American/Canadian, British Curriculum or IGCSE/GCE, Indian/Pakistani/Bangladesh, International Baccalaureate (IB)
• Minimum Grade: 70% for most curricula, 50% for Indian/Pakistani/Bangladesh, 24 points for International Baccalaureate (IB)
• Language Proficiency: English EmSAT 950, IELTS 4.5, TOEFL IBT 45, TOEFL CBT 133, ITP 450, Cambridge 147-153, IESOL/SESOL A2/B1, Pearson PTE 31-35, ADU Preparatory Course

Tuition Fees Structure & Calculation

The tuition fees for the Bachelor of Mass Communication (Arabic) program are as follows:

• Total fees for Abu Dhabi: AED 190,635
• Total fees for Al Ain: AED 152,100
• Tuition fees structure & calculation:
  • General Education: AED 64,680 (Abu Dhabi), AED 51,660 (Al Ain)
  • Majors: AED 125,955 (Abu Dhabi), AED 100,440 (Al Ain)
• Credit Hour Cost: AED 1,540 (General Education), AED 1,555 (Majors)
• Required Credits: 42 (General Education), 81 (Majors)

Scholarship and Financial Aids

Abu Dhabi University offers scholarships and financial aids to outstanding students. The university is dedicated to empowering students and inspiring them to pursue their educational objectives. The scholarship and financial aid program represents a key pillar in the university's strategy for academic excellence and reflects its commitment to supporting the development of the UAE.

Program Structure

The Bachelor of Mass Communication (Arabic) program consists of:

• General Education: 36 credit hours
• College: 42 credit hours
• Majors: 21 credit hours
• Major Electives: 09 credit hours
• Open Electives: 12 credit hours