Program Overview

University of Nevada, Las Vegas Program Information

HMD 350: Hospitality Marketing

The HMD 350 course focuses on the organization of hospitality marketing functions, including target audience, marketing mix, brand development, and the use of current media. It also covers the use of business intelligence tools to develop and evaluate market strategies.

Course Details

• Course: HMD 350
• Section: 1001
• Credits: 3 (3 max credits)
• Instructor: Baloglu Seyhmus
• Dates: July 13, 2026, to August 14, 2026
• Status: Open
• Call Number: 51817

Description

This course delves into the organization of hospitality marketing functions, including:

• Target audience
• Marketing mix
• Brand development
• Use of current media It also explores the use of business intelligence tools for developing and evaluating market strategies.

Prerequisites

• HOS major
• HMD 220+

Notes

• This is an Internet class.
• Summer Term registration policies differ from those of Spring and Fall. Failure to familiarize oneself with these policies may result in penalties.
• Courses must be dropped the business day prior to the start date to avoid penalties.
• Payment and drop deadlines are as follows:
  • Payment Deadlines:
    • Due Date: July 10, 2026
    • Last Day to Pay Late: July 14, 2026
  • Drop Deadlines:
    • 100% Refund: July 14, 2026
    • 50% Refund: July 17, 2026
    • Last Day to Drop: July 31, 2026