Program Overview

University Master's Degree in Tourism Management and Planning

The University Master's Degree in Tourism Management and Planning is a comprehensive program designed to equip students with the knowledge and skills necessary to succeed in the tourism industry. The program is structured to provide a thorough understanding of tourism management and planning, with a focus on the development of professional competences.

Description and Content

The program consists of 60 credits, distributed across compulsory and optional subjects, external internships, and a Master's Degree Final Project. The curriculum is designed to provide students with a solid foundation in tourism management and planning, as well as the opportunity to specialize in specific areas of interest.

Curriculum Summary

The curriculum is divided into two semesters, with the following subjects:

• Semester 1:
  • Compulsory subjects:
    • Ordination, Planning, and Management of Tourist Areas and Destination (6 ECTS)
    • Methods and Techniques of Social Research and Tourism (6 ECTS)
    • Applied Economic Analysis Techniques (6 ECTS)
    • Strategic Management (6 ECTS)
    • New Information and Communication Technologies in Tourism (3 ECTS)
    • Academical External Internships (6 ECTS)
  • Optional general module:
    • New Technologies in the Management of Tourism Space (3 ECTS)
    • New Business Models for Tourist Companies (3 ECTS)
    • Analysis and Financial Planning of the Tourist Company (3 ECTS)
• Semester 2:
  • Optional subjects:
    • Tourism Planning:
      • International Marketing (3 ECTS)
      • Quality Management and Environmental Management (4.5 ECTS)
      • Management Skills for the Management of Human Resources (4.5 ECTS)
      • International Tourism Economy (3 ECTS)
    • Tourism Management:
      • Public Marketing (6 ECTS)
      • Tourism and Rural Development (3 ECTS)
      • Techniques and Instruments for the Planning of the Destinations and Tourist Areas (6 ECTS)
      • Local Companies and Tourism (3 ECTS)

Timetables and Examination Calendars

The University of Alicante approves the teaching and examination periods every year for the new academic year. Timetables and exam dates are available on the Master's website.

Competences

The program is designed to provide students with the following competences:

• Knowledge of tourism management and planning
• Ability to analyze and solve problems in the tourism industry
• Ability to communicate effectively in a professional setting
• Ability to work in a team and lead projects

Mobility and Exchange Programs

The program offers opportunities for mobility and exchange with international universities, providing students with the chance to study abroad and gain international experience.

Acadimical External Internships

Students have the opportunity to carry out curricular work placements, which correspond to the practicum subject of the study plan. They can also participate in the traineeship modality of the Erasmus mobility programme or in other specific internship programmes.

Final-Year Master's Degree Project

The Master's Final Project is an original, self-reliant, and individual work that must be carried out in the final phase of the study program. The project is guided by a tutor and allows students to integrate all the content and skills acquired during the program.

Master's Degree Coordinators and Teachers

The program is coordinated by the Faculty of Economics and Business Sciences, which has implemented an Internal Quality Assurance System to manage vertical and horizontal teaching coordination in all its degree programs.

Applicable Regulations

The program is subject to the regulations of the University of Alicante, including those related to the continuation of studies, assessment of learning outcomes, curricular adaptation, credit recognition, and transfer.

Other Student-Related Academic Matters

The program provides support for students with special needs, student representation and participation, and recognition and awards for outstanding academic performance.

Additional Information

The program provides access to various resources, including the University Card, student associations, accommodation, transport, cafes and restaurants, urgent medical attention, and a safe school environment.

FAQs

The program has a frequently asked questions section that provides answers to common queries about the program, including administrative procedures, forms, and contact information.

Faculty/School

The program is offered by the Faculty of Economics and Business Sciences, which has a strong reputation for academic excellence and research in the field of tourism management and planning.