Program Overview

MIST.6070 Electronic Business

Description

This course provides a foundation on digital commerce and e-business for MBA students. It will cover both technological and managerial aspects of managing e-business operations in either a traditional or pure "dot.com" organization. Issues covered include:

• Interactive marketing and market-spaces
• Agent-based commerce and intelligent markets
• Electronic shopping carts
• User interface issues
• EDI transaction via Extranets
• Database interfaces
• Personalization and targeted communications
• Security, encryption, and payment systems
• Privacy and intellectual property

Prerequisites

• MIST.6010 Management Information Systems, or permission of graduate program coordinator

Course Details

• Id:
• Credits: 3-3

Enrollment Requirements

Course prerequisites/corequisites are determined by the faculty and approved by the curriculum committees. Students are required to fulfill these requirements prior to enrollment. For courses offered through online or GPS delivery, students are responsible for confirming with the instructor or department that all enrollment requirements have been satisfied before registering.