Program Overview

BA with Specialisation in Strategic Communication Extended

General

The BA with specialisation in Strategic Communication Extended is a programme offered by the Department of Strategic Communication, Faculty of Humanities. The programme has the following details:

• Faculty Website: Faculty of Humanities
• Department: Department of Strategic Communication
• Programme Level: Undergraduate
• Programme Name: BA with specialisation in Strategic Communication Extended
• Programme Code: B7EX5Q
• Medium of Facilitation: Full-Time
• NQF Level: 7
• NQF Credits: 384
• SAQA: 80344
• Application Start Date: 1 April 2025
• Application End Date: 31 October 2025
• Campus: Auckland Park Kingsway
• Duration of Study: 4 Years

Purpose

This programme is a first formative qualification that aims to equip students with intellectual competencies and practical skills to discuss, problematise, and investigate human conduct and interaction, particularly in the South African context.

Career Opportunities

Graduates of this programme can pursue various career opportunities, including:

• Brand managers
• Social media strategists
• Digital data analysts
• Online advertising planners
• Digital marketing managers
• Advertising and public relations specialists
• Media planners
• Development officers
• Communication officers
• Communication and reputation managers
• Stakeholder managers
• Corporate social responsibility specialists
• Media relations managers
• Company spokespersons

Admission Requirements

To be eligible for this programme, applicants must meet the following requirements:

• A minimum APS of 24 to 26, with a 5 (60%+) in English
• Alternatively, a minimum APS of 27, with a 4 (50%+) in English

Selection Process

Selection for this programme will be based on academic merit.

Programme Fees

The programme fees are not specified in the provided context. However, it is recommended to check with the university for the most up-to-date fee information.

UJ Faculties

The University of Johannesburg has several faculties, including:

• College of Business and Economics (CBE)
• Faculty of Art, Design And Architecture
• Faculty of Education
• Faculty of Engineering & the Built Environment
• Faculty of Health Sciences
• Faculty of Humanities
• Faculty of Law
• Faculty of Science
• Johannesburg Business School

Each faculty offers a range of programmes and has its own unique characteristics and strengths.