Program Overview

Introduction to the Program

The "Nowe technologie w projektowaniu kultury" (New Technologies in Culture Design) program is a second-degree study program that presents a new vision of cultural studies. This vision is not limited to describing existing cultural phenomena but is open to contemporary manifestations of pop culture, new media, and the digital world, shaping itself at the intersection of humanities and technical sciences.

Program Description

The program is designed for students who expect a modern approach to studying culture and pop culture in all their manifestations: performative, digital, convergent, or intermedial. The program includes practical and theoretical courses, such as fashion studies, anthropology of spectacle, workshops on creating audiovisual works, workshops on designing Virtual Reality applications for promoting culture, crowdfunding and crowdsourcing practices, and cultural trends in technology.

Target Audience

The program is intended for graduates of first-degree studies (bachelor's and engineering) in social sciences, humanities, and technical fields. It is particularly suited for graduates with interests related to modern trends in culture, with a special focus on the impact of modern and innovative technologies on the shaping of new and transformation of old forms and artistic activities.

Program Structure

The program includes a range of courses that provide students with a comprehensive understanding of culture and pop culture. These courses cover topics such as:

• Fashion studies
• Anthropology of spectacle
• Workshops on creating audiovisual works
• Workshops on designing Virtual Reality applications for promoting culture
• Crowdfunding and crowdsourcing practices
• Cultural trends in technology
• Analysis of popular culture
• Transmedia franchises
• Photography workshops
• Study of haute couture objects
• Image marketing
• Ambient marketing
• Museum translation
• Digitalization of cultural resources

Teaching Methods

The program uses an innovative teaching system, with regular classes related to the study profile taking place from Monday to Wednesday. Once a month, there is a "Technologiczny Czwartek" (Technological Thursday) event, which complements the theoretical aspect of the studies with practical activities. These events include workshops on using new technologies in promoting culture, such as designing Virtual Reality applications, creating films, and learning how to obtain funds for innovative projects and promote them on social media.

Profile of the Graduate

The program aims to educate multidisciplinary specialists with competencies that significantly exceed the stereotypical profile of a cultural studies graduate. The graduate will possess:

• Basic knowledge of history, anthropology, and philosophy of culture, as well as methodology of cultural research
• In-depth knowledge of innovative areas, such as anthropology of spectacle, alternative culture, pop culture, performative arts, contemporary music market, cultural trends in designing new technologies, artistic activities on the internet and in cyberspace, computer games and video, or fashion exhibition
• Practical skills in digitalization of culture, creative writing, photography and graphic design, ambient marketing, organization of artistic events, promotion of culture, text translation, fundraising in community collections, creation of audiovisual works, or management of content creation in large transmedia networks

Career Opportunities

Graduates of the program will have a range of career opportunities, including:

• Foundations, associations, and other non-governmental organizations implementing innovative projects in the field of culture
• Museums, theaters, houses and cultural centers
• Public institutions and companies involved in organizing cultural events, managing programs and projects in the field of culture
• Advertising industry
• Publishing and press
• Editorial offices of internet portals dedicated to culture
• Cooperation with industry and IT sector

Benefits of the Program

The program offers a unique atmosphere and excellent staff, as well as:

• Award-winning fields of study
• Block of classes conducted by practitioners (workshops and laboratories)
• Internships and practices in prestigious companies and institutions
• Easy access to job opportunities after graduation