Program Overview

University Programs

The university offers a wide range of programs, including:

• R&D and Design Center Expertise Certificate Program
• Big Data and Analytics Specialization Certificate Program
• Micro MBA Certificate Program
• Data Science Specialist Certificate Program
• Finance and Economics Literacy Certificate Program
• Only Production and Management Specialization Certificate Program
• Digital Transformation Management Certificate Program
• E-Commerce Specialist Certificate Program
• Human Resources Management Certificate Program
• Analysis Specialist Certificate Program - IIBA
• Quality Management Certificate Program
• Project Management Specialist Certificate Program
• Digital and Social Media Marketing Management Certificate Program
• Applied Strategic Purchasing Management Certificate Program
• Manager Development Program
• Family Businesses and Corporate Governance Certificate Program
• D Trade and Customs Management
• Entrepreneurship and Innovation Management Certificate Program

Big Data and Analytics Specialization Certificate Program

Purpose of the Program

The program aims to provide participants with the skills to make data-driven decisions, covering a wide range of topics from supply chain to finance, customer analytics, and Agentic AI.

Program Summary

The program consists of 12 modules, totaling 84 hours, and includes a capstone project.

Module Details

The program covers the following topics:

1. ** Introduction to Analytics**: Introduction to business analytics, including descriptive, predictive, prescriptive, and autonomous analytics approaches.
2. Applied statistics: Applied statistics, including data definition, inferential statistics, and comparative analysis.
3. Introduction to Data Science with R: Introduction to data science with R, including programming basics, data types, and structures.
4. Data Analysis with Python: Data analysis with Python, including core Python, data manipulation, and machine learning.
5. Fundamentals of Data Mining: Introduction to data mining, including regression methods, statistical methods, and algorithmic approaches.
6. Artificial Intelligence and Machine Learning: Artificial intelligence and machine learning, including basic concepts, supervised learning algorithms, and deep learning.
7. Database Management and Big Data: Database management and big data, including relational databases, NoSQL databases, and big data technologies.
8. Big Data Technologies and Applications: Big data technologies and applications, including big data ecosystem, classic infrastructure, and modern data platforms.
9. Web and Social Media Analytics: Web and social media analytics, including web analytics basics, modern tracking, and social media data mining.
10. Finance and Risk Analytics: Finance and risk analytics, including time series analysis, volatility modeling, and advanced forecasting.
11. Supply Chain Analytics: Supply chain analytics, including demand management, inventory optimization, and logistics.
12. Customer Analytics and Agentic AI Applications: Customer analytics and Agentic AI applications, including marketing metrics, customer segmentation, and campaign management.

Instructors

The program is taught by a team of experienced instructors, including:

• Prof. Dr. Mehmet Güray Güler
• Prof. Dr. Selim Zaim
• Prof. Dr. Above the Alps
• Prof. Dr. Bülent Gülolu
• Prof. Dr. Baar Öztayi
• Prof. Dr. Behçet Uur Töreyin
• Assoc. Dr. Ömer Faruk Beyca
• Assoc. Dr. Sefer Baday -Dr. Faculty Member Mehmet Yasin Uluku -Dr. Faculty Member Süha Tuna

Program Upfront Fee

The program fee is 49,000 TL + VAT.