Program Overview

Program Overview

The Master of Arts in Arts and Culture Management with a Concentration in Arts and Culture Outreach and Advocacy is a degree program designed to equip students with the strategies and methods necessary for creating strong relationships between arts and culture organizations and the communities they serve.

Program Details

Students in this concentration learn from instructors with current expertise in arts and culture outreach and advocacy, gaining practical knowledge to advocate for arts and culture in diverse communities. The program focuses on designing engaging events and targeted programs, applying entrepreneurial thinking to community outreach, and developing effective approaches to securing grant support.

Program Objectives

The degree prepares students to:

• Design events and programs that cultivate connections between arts and culture organizations and the communities they serve
• Develop winning proposals to secure grant support for outreach and advocacy initiatives
• Evaluate opportunities to build a strategic marketing plan using various forms of media
• Apply creative, entrepreneurial approaches to help both nonprofit and for-profit organizations develop a strong, productive community presence

Concentration Overview

The Arts and Culture Outreach and Advocacy concentration is tailored to provide graduates with core skills to bring to any organization in the arts and culture sector, enabling them to make a meaningful impact in communities of all kinds.