Program Overview

University Program Information

The university offers a range of programs across various colleges, including Accounting Sciences, Agriculture & Environmental Sciences, Economic & Management Sciences, Education, Human Sciences, Law, Science, Engineering & Technology, and the College of Graduate Studies.

Colleges and Programs

• Accounting Sciences: Offers undergraduate and postgraduate qualifications in accounting and related fields.
  • Executive Dean's message
  • About the college
  • Office of the Deanery
  • Qualifications
  • Schools, departments & centre
  • News
  • Engaged scholarship
  • Research
• Agriculture & Environmental Sciences: Provides programs in agriculture, environmental sciences, and related fields.
  • About the College
  • Executive Dean's message
  • News & events
  • Qualifications
  • Schools, departments, centres & units
  • Research
  • Community engagement
  • Masters & Doctoral information
  • Open Resources
  • Information for postgraduate supervisors
  • Student Orientation videos
• Economic & Management Sciences: Offers programs in economics, management sciences, and related fields.
  • Executive Dean's message
  • About the college
  • Qualifications
  • Schools, departments, bureau, centres & institutes
  • Research
  • Master's and Doctoral
  • News & events
  • Community engagement
  • Journals
• Education: Provides programs in education and related fields.
  • About the college
  • Qualifications
  • Schools, departments, centres & institutes
  • News & events
  • Research
  • Community engagement
  • UNESCO Chair on Open Distance Learning (ODL)
  • Frequently asked questions
• Human Sciences: Offers programs in human sciences and related fields.
  • About the college
  • Message from the Executive Dean
  • Qualifications
  • Schools, departments, centres, institutes & units
  • News & events
  • Community engagement
  • Research
  • Student Retention Project
  • Advancing African Digital Humanities Ideation Hub (AADHIH)
• Law: Provides programs in law and related fields.
  • Executive Dean's Message
  • About the college
  • Qualifications
  • Schools, departments, centres & institute
  • Community Engagement
  • Research
  • News & events
• Science, Engineering & Technology: Offers programs in science, engineering, technology, and related fields.
  • Executive Dean's Message
  • About the college
  • Qualifications
  • News & events
  • Schools, departments & institutes
  • Research
  • Engaged Scholarship
  • Recognition of Prior Learning
  • Virtual Lab tours
• College of Graduate Studies: Provides postgraduate programs and research support.
  • About
  • Postgraduate studies
  • Research support
  • Research resources
  • Catalytic Niche Areas
  • Media & events

Specific Program Details

Introduction to Marketing Communication - MNM1507

• Purpose: To provide students with an informed understanding of the core elements of the marketing communication mix and the processes followed when developing strategies for each element.
• Module Details:
  • Under Graduate Degree, Diploma, Higher Certificate
  • Semester module
  • NQF level: 5
  • Credits: 12
  • Module presented in English
  • Module presented online
• Content: The module exposes students to knowledge, trends, and ethical considerations relating to advertising, personal selling, sales promotion, public relations, and publicity, sponsorship, direct marketing, as well as new media marketing.

Research

The university is involved in various research initiatives and provides research support to its students and staff.

Research Areas

• Problem-solving research with relevance and impact
• People in research
• Research & innovation initiatives
• Directorate of Innovation, Technology Transfer and Commercialisation
• Research support
• Research ethics
• Reports
• Achievements
• News & events

Research Support

• Support programmes
• Awards for Excellence in Research & Innovation
• Research grants
• Researcher Development Academy (RDA)
• Research permissions
• Postdoctoral Fellowship Support Programme (PFSP)
• Research expert consultants
• Research outputs
• Research ethics

Alumni and Library

The university has an alumni network and a library that provides resources and support to students and staff.

Alumni

• Stay connected with Unisa
• How to stay involved
• Convocation activities
• Alumni Benefits
• Unisa shop
• Careers
• Illustrious Alumni
• News & events

Library

The library provides access to various resources, including books, journals, and online databases.