Students
Tuition Fee
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Start Date
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Medium of studying
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Duration
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Details
Program Details
Degree
Courses
Major
Digital Marketing | E-Commerce | Marketing
Area of study
Business and Administration | Information and Communication Technologies
Course Language
English
Intakes
Program start dateApplication deadline
2025-09-01-
2026-03-01-
About Program

Program Overview


Marketing Program

The Marketing program focuses on using social media as a marketing tool to reach consumers. Students learn how to use various tools to conduct research, develop marketing campaigns, and increase the company's competitive advantage.


Course: MKT 459. Social Media Marketing

Description

This course focuses on using social media as a marketing tool to reach consumers. Students learn how to use various tools to conduct research, develop marketing campaigns, and increase the company's competitive advantage. Topics include marketing with leading social media platforms, conducting a social media audit, and creating a strategic social media marketing plan.


Prerequisites

  • MKT 304
  • BUS 312 is a prerequisite for business majors

Schedule of Classes

Spring-2026

Class Number | Location | Day | Time ---|---|---|--- 13651 | BB2125 | MoWe | 5:30pm-6:45pm 13770 | BB2125 | Tu | 10:00am-11:15am 13837 | BB2125 | TuTh | 11:30am-12:45pm 13847 | BB2125 | Th | 10:00am-11:15am


Fall-2025

Class Number | Location | Day | Time ---|---|---|--- 13621 | BB2125 | TuTh | 10:00am-11:15am 13687 | BB2212 | TuTh | 11:30am-12:45pm 21081 | BB2212 | MoWe | 5:30pm-6:45pm


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