Students
Tuition Fee
Not Available
Start Date
Not Available
Medium of studying
Not Available
Duration
Not Available
Details
Program Details
Degree
Courses
Major
Business Management | Digital Marketing | Information Technology
Area of study
Business and Administration | Information and Communication Technologies
Course Language
English
About Program

Program Overview


Program Overview

The Leading Digital Strategy and Transformation module is part of the ModularMaster in Technology and Management programme. This module provides students with an in-depth understanding of the ongoing changes in various industries resulting from digital technologies and platforms.


Programme Outline

The module covers the newest theoretical frameworks and ideas connected to digital ecosystems, platforms, business models, and management practices. It investigates changes in industry structures, customer relationships and services, organisational design, capabilities, and culture to understand the catalysts and barriers to digital transformation.


Course Details

  • Course Dates: Coming Soon
  • Who Should Attend: The course is for business leaders, senior executives, and entrepreneurs responsible for leveraging the possibilities created by digitalisation and building innovation powerhouses within their companies.
    • Recommended for change managers, core strategy team members, business managers, and product development managers.
    • Suited to key functions like marketing, operations, IT, strategy, and general management.

Programme Description

While the focus is on management, the course also covers recent developments in Information Technology along with emerging business applications in service and manufacturing industries. Participants will discuss case studies and develop their abilities in the design and implementation of digital strategies and transformations.


Research Areas

The module touches on various research areas, including digital ecosystems, platforms, business models, and management practices, with a focus on understanding digital transformation in different industries.


Admission Criteria

No specific admission criteria are mentioned for this module, but it is part of the ModularMaster in Technology and Management programme.


Tuition Fees

No tuition fees are specified for this module.


Additional Information

  • The course is designed to help participants understand the changes in industry structures, customer relationships, and services due to digital technologies.
  • It aims to equip participants with the knowledge and skills necessary to design and implement digital strategies and transformations within their organisations.
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