Program Overview

Unit of Study MNG00314 - Entrepreneurship and Innovation

Unit Snapshot

• Unit type: UG Coursework Unit
• Credit points: 12
• AQF level: 7
• Level of learning: Advanced
• Former School/College: Former School of Business and Tourism
• Pre-requisites: 144 credit points in any SCU units
• Enrolment information: Students will be expected to have completed and passed introductory units in business including accounting, marketing and management from Southern Cross Business School or similar units from other discipline areas or institutions

Unit Description

Introduces students to the concepts of entrepreneurship, the new venture creation process, and the entrepreneurial environment. To provide students with an understanding of the entrepreneurs and their entrepreneurial behaviour, several entrepreneurship theories and their applications will also be examined and discussed.

Unit Content

• Topic 1: Entrepreneurship in the 21st Century
• Topic 2: Assessment and commercialisation of entrepreneurial opportunities
• Topic 3: Sources of capital
• Topic 4: Developing a sustainable business plan
• Topic 5: Legal structures and regulatory challenges for entrepreneurial ventures
• Topic 6: Marketing for entrepreneurial ventures
• Topic 7: Measuring performance for entrepreneurial ventures
• Topic 8: Strategic entrepreneurial growth
• Topic 9: Global opportunities for entrepreneurs
• Topic 10: Intrapreneurship

Availabilities

Learning Outcomes and Graduate Attributes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes.

On Completion of This Unit, Students Should Be Able To:

1. Describe theories of entrepreneurial supply and personality
   • GA4: Knowledge of a discipline
2. Apply concepts on innovation and creativity
   • GA2: Creativity
3. Compile a new venture business plan
   • GA2: Creativity
4. Create strategies to establish and grow a new venture
   • GA2: Creativity
5. Critique corporate entrepreneurship principles
   • GA1: Intellectual rigour
6. Discuss contemporary entrepreneurship issues
   • GA1: Intellectual rigour

Prescribed Learning Resources

Session 1

• Prescribed Texts: No prescribed texts.

Session 2

• Prescribed Texts: No prescribed texts.

Session 3

• Prescribed Texts: No prescribed texts.

Prescribed Learning Resources may change in future Teaching Periods.

Graduate Attributes

• GA1: Intellectual rigour - A commitment to excellence in all scholarly and intellectual activities, including critical judgement.
• GA2: Creativity - An ability to develop creative and effective responses to intellectual, professional and social challenges.
• GA3: Ethical practice - A commitment to sustainability and high ethical standards in social and professional practices.
• GA4: Knowledge of a discipline - Command of a discipline to enable a smooth transition and contribution to professional and community settings.
• GA5: Lifelong learning - The ability to be responsive to change, to be inquiring and reflective in practice, through information literacy and autonomous, self-managed learning.
• GA6: Communication and social skills - The ability to communicate and collaborate with individuals, and within teams, in professional and community settings.
• GA7: Cultural competence - An ability to engage with diverse cultural and Indigenous perspectives in both global and local settings.