Program Overview

Master of Science in Digital Fashion Communication

The Master of Science in Digital Fashion Communication is a program that explores the role of corporations in society, particularly in the context of globalization, climate change, and human rights discussions. The program delves into the concept of Corporate Social Responsibility (CSR) and its various aspects, including standardizing and reporting, implementing CSR in supply chains, and the role of the consumer.

Objectives

The program aims to:

• Understand the complex interplay between business and society
• Understand the background of sustainable development and corporate responsibility
• Learn about the state of the art in CSR management, including KPIs, reporting, supply chain, and strategy
• Explore different theoretical stances of CSR theory
• Examine best practices of CSR
• Identify pitfalls of CSR, such as Greenwashing, Machinewashing, and Wokewashing
• Discuss CSR in the digital age, including Corporate Digital Responsibility

Teaching Mode and Learning Methods

The program is taught in presence, with learning methods that include:

• Lectures
• Case studies Attendance is encouraged.

Examination Information

The examination is 100% required, with no additional information provided on the format or timing.

Required Material

The core readings for the program include:

• Edward Freeman: Stakeholder Theory The State of the Art (2010) Further readings include:
• Lock, Irina; Seele, Peter (2016): The credibility of CSR reports in Europe. Evidence from a quantitative content analysis in 11 countries. Journal of Cleaner Production. 122. 186-200.
• Porter, M.; Kramer, M.: Creating Shared Value. Harvard Business Review (2011) 63-77
• Scherer, Palazzo, and Baumann: Global Rules and Private Actors. Business Ethics Quarterly (2006) 16 (4): 505-532.
• Seele, Peter; Gatti, Lucia (2017): Greenwashing Revisited: In Search for a Typology and Accusation-based Definition Incorporating Legitimacy Strategies. Business Strategy and the Environment.
• Werther and Chandler: Strategic CSR (2011) Ch.4,5 and 6
• Schwarz, M: CSR an Ethical Approach (2011)
• Kolk, A; Kourula, A; and Pisani, N. (2017) Multinational Enterprises and the Sustainable Development Goals: What Do We Know and How to Proceed? Transnational Corporations, 24(3), 9-32
• Loureiro, S; Guerreiro, J; Tussyadiah, I (2021) Artificial intelligence in business: State of the art and future research agenda Journal of Business Research Volume 129, 911-926

Program Details

• Semester: Fall
• Academic year: Not specified
• ECTS: 3.0
• Language: English
• Max number of students: 73