Program Overview

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Introduction to Schiller International University

Schiller International University is a private higher education institution that offers a range of undergraduate and graduate programs. With a legacy of over 60 years, the university has established itself as a reputable institution with a global presence.

Bachelor's Programs

The university offers several bachelor's programs, including:

• BA in International Relations and Diplomacy
• BS in International Business
• BS in International Hospitality and Tourism Management
• BS in International Marketing
• BS in Computer Science
• BS in Applied Mathematics and Artificial Intelligence
• BS in Business Analytics

Master's Programs

The university also offers several master's programs, including:

• MA in International Relations and Diplomacy
• MS in Digital Marketing and E-commerce
• MS in Global Finance
• MS in Sustainability Management
• MS in Data Science
• MBA
• MBA in International Business

Bachelor of Science in International Marketing

The Bachelor of Science in International Marketing program is designed to prepare students for a career in global marketing. The program focuses on developing skills in marketing strategy, digital tools, and branding techniques. Students will learn how to lead international campaigns and develop creative and analytical skills.

Program Details

• Start Date: September 21, 2026
• Language: English
• Scholarships: Up to 50% available
• Campus: Madrid, Paris, Heidelberg, Tampa
• Format: On-Campus

Study Plan

The program is designed to be completed in four years, with a total of 120 American credits (240 ECTS). The study plan includes:

• General Education Courses
• Knowledge Area Courses
• Elective Courses

General Education Courses

These courses are designed to provide a well-rounded education and include:

• Behavioral Psychology and Wellbeing
• Introduction to Big Data and Artificial Intelligence
• Beginning Foreign Language I
• English Composition
• European Modern History
• College Mathematics

Knowledge Area Courses

These courses are specific to the field of study and include:

• Accounting I
• Ethics and Law in International Business
• International Marketing
• Communication and Negotiation Skills
• Statistics
• Digital Marketing Technology

Elective Courses

These courses allow students to explore personal interests or gain career-boosting skills and include:

• Accounting II
• Leadership and Decision-Making
• Sustainable Development
• Human Resources Management
• Business Project Plan
• Multinational Enterprise

Career Boosters

The university offers several career-boosting opportunities, including:

• International Partnerships
• Career Placement Services
• Alumni Network
• Internships from Year 1
• Certified for the Real World
• Industry Exposure
• Soft Skills Mastery

Dual Degrees

The university offers dual degree programs, including a partnership with Dublin Business School. This allows students to earn a degree recognized by both the European Union and the United States.

Campuses

The university has campuses in:

• Madrid, Spain
• Paris, France
• Heidelberg, Germany
• Tampa, USA

Admission Process

The admission process includes:

1. Completing the application form
2. Receiving a conditional offer letter
3. Interview with the admissions team
4. Receiving an unconditional offer letter
5. Paying for Term 1
6. Applying for a student visa (if applicable)
7. Attending orientation

Fees

The tuition fees for the program vary depending on the campus and include:

• European Campuses: 15,420 per year
• Tampa: $17,610 per year
• Distance Learning: Not available

Scholarships

The university offers scholarships of up to 50% to eligible students.

Cost of Living

The estimated monthly expenses for each campus are:

• Madrid: 1,255
• Paris: 1,721
• Heidelberg: 1,417
• Tampa: $2,657

Accreditation, Partnerships, and Recognition

The university is accredited by the European Union and the United States and has partnerships with several leading companies.