Program Overview

Introduction to the Graphic Design Program

The Graphic Design program at Berkeley College is designed to provide students with a comprehensive education in visual communication, branding, digital media, motion design, and print production. Through project-based learning, students build a strong foundation in design principles, creative strategy, and software skills used across the industry.

Program Overview

The program offers two degree options: an Associate in Applied Science (AAS) and a Bachelor of Fine Arts (BFA) in Graphic Design. The AAS program is offered at the New York City campus, while the BFA program is offered at both the New Jersey and New York City campuses. Students can start with the AAS program and seamlessly transfer their credits to the BFA program, giving them more flexibility, career options, and greater earning potential.

Curriculum and Skills

The curriculum exposes students to traditional, digital, and emerging media, with a focus on critical thinking, conceptual problem-solving, and creativity. Students learn about:

• Brand identity development
• Packaging design
• User Interface (UI) and User Experience (UX) design
• Motion graphics and animation
• Digital photography and image editing
• Illustration and concept art
• Publication design and typography
• Web and interactive media design
• 3D and game-related design

Career Paths

Graduates of the Graphic Design program can pursue a range of creative roles across industries, including:

• Graphic Designer
• Brand Identity Designer
• UI/UX Designer
• Packaging Designer
• Motion Graphics Designer
• Publication or Layout Designer
• Web Designer
• Prepress or Print Production Specialist
• Junior Art Director

Program Features

The program features small class sizes with personal attention from instructors with real-world design experience, access to current technology used by design professionals, and an emphasis on critical thinking and creative problem-solving. Students also have opportunities for field trips, guest lectures, and other design-related events, as well as internships or job-related assignments for valuable learning experiences.

Admission Requirements

Admission to the program is based on future potential, motivation, and interest to succeed in a chosen profession, and past academic achievement. Graduation from high school or the equivalent is a basic requirement for admission. No prior experience or portfolio is required, but students should have a desire and drive to put their passion to work.

Locations and Delivery

The Graphic Design program is offered at the New York City campus (AAS and BFA), the New Jersey campus (BFA), and online (AAS and BFA, with Fall and Winter start options). Beginning in Fall 2025, both the Graphic Design AAS and BFA program courses will be offered at the Woodland Park, NJ campus (Fall start only), the New York City campus (Fall and Winter start only), and online (Fall and Winter start only).

Computer Requirements

Students who choose to use a personal computer should have a Mac (industry preferred) or PC that meets the current system requirements for Adobe Creative Cloud and any additional software used in their courses. Online students also have access to design software through Apporto, a virtual desktop environment that mirrors the tools used in onsite classes.

Testimonials

Berkeley College alumni have praised the Graphic Design program, citing its comprehensive curriculum, experienced instructors, and real-world focus. Alumni have gone on to successful careers in graphic design, branding, and related fields, and have appreciated the program's emphasis on building a strong portfolio and preparing students for the workforce.