Program Overview

Bachelor of Business Administration Degree (BBA)

Business Analytics

The Bachelor of Business Administration Degree (BBA) with a focus on Business Analytics is a comprehensive program designed to equip students with the knowledge and skills necessary to succeed in the field of business. The program requires the completion of 120 semester credits.

Program Structure

The program is structured into eight semesters, with a sequence of courses designed to provide students with a solid foundation in business principles, as well as specialized knowledge in business analytics.

Course Sequence

The following is a sample course sequence for the program:

First Semester

• SOC1123: First Year Experience (3 credits)
• CIS1115: Computer Applications (3 credits)
• MGT2220: Principles of Management (3 credits)
• ENG1105: Writing and Research (3 credits)
• ACC1111: Financial Accounting I (3 credits)

Second Semester

• CIS2201: Advanced Spreadsheets (3 credits)
• ENG2205: Writing Through Literature (3 credits)
• IBS2201: International Business (3 credits)
• BUS2210: Business Intelligence and Analytics (3 credits)
• MAT2212: Quantitative Methods (3 credits)

Third Semester

• HUM2225: Introduction to Ethics (3 credits)
• MAT2215: Statistics I (3 credits)
• ENG2215: Public Speaking (3 credits)
• SOC2231: Human Relations (3 credits)
• BDS1100: Storytelling with Data (3 credits)

Fourth Semester

• MKT2220: Principles of Marketing (3 credits)
• ITM2210: Introduction to Database Management (3 credits)
• ECO2200: Principles of Economics (3 credits)
• BUS2231: Business Law I (3 credits)
• ENG2265: Business Communication (3 credits)

Fifth Semester

• ECO2201: Applied Macroeconomics (3 credits)
• ITM2260: IT Project Management (3 credits)
• MAT2218: Probability, Statistics, and Applied Regression (3 credits)
• ENG3316: The Confident Writer (3 credits)
• BDS2240: Programming for Computer Science and Data Science (3 credits)

Sixth Semester

• ITM3313: Cloud Computing (3 credits)
• MGT3332: Operations Management (3 credits)
• FIN3302: Corporate Finance (3 credits)
• MGT3345: Managing with Information Systems (3 credits)
• Business Elective* (3 credits)

Seventh Semester

• BDS3360: SQL and Managing Data (3 credits)
• IBS4420: Global FinTech: AI, Blockchain, and Financial Modeling (3 credits)
• ITM3310: Principles of Database Management (3 credits)
• Business Elective* (3 credits)
• Business Elective* (3 credits)

Eighth Semester

• BUS4420: Data Mining for Business Analytics (3 credits)
• BUS4451: Business Policy and Strategy (3 credits)
• Business Elective* (3 credits)
• Free Elective (3 credits)
• Free Elective (3 credits)

Program Requirements

The program requires the completion of 120 semester credits. Business Electives must be at the 3000 or 4000 level and must be selected from the Larry L. Luing School of Business courses.

Notes

The institution reserves the right to add, discontinue, or modify its programs and policies at any time. Modifications subsequent to the original publication of this document may not be reflected here.