Program Overview

Bachelor of Business Administration Degree (BBA)

Fashion Merchandising and Management with a Concentration in Import/Export Management

The Bachelor of Business Administration Degree (BBA) in Fashion Merchandising and Management with a Concentration in Import/Export Management is a comprehensive program that provides students with a solid foundation in business administration and fashion merchandising.

Program Structure

The program is structured into eight semesters, with a sequence of courses that provide students with a comprehensive understanding of the fashion industry and import/export management.

Sample Course Sequence

First Semester

• FAS1101: Introduction to the Fashion Business (3 credits)
• FAS1111: Photoshop and Digital Graphics (3 credits)
• CIS1115: Computer Applications (3 credits)
• SOC1123: First Year Experience (3 credits)
• ENG1105: Writing and Research (3 credits)

Second Semester

• FAS2230*: Fashion Textiles for Apparel and Home (3 credits)
• ACC1111: Financial Accounting I (3 credits)
• ENG2205: Writing through Literature (3 credits)
• ENG2215: Public Speaking (3 credits)
• MGT2220: Principles of Management (3 credits)

Third Semester

• FAS2245: Merchandise Planning and Buying (3 credits)
• IBS2201: International Business (3 credits)
• MKT2220: Principles of Marketing (3 credits)
• HUM2225: Introduction to Ethics (3 credits)
• MAT2215: Statistics I (3 credits)

Fourth Semester

• FAS2222: Product Development (3 credits)
• CIS2201: Advanced Spreadsheets (3 credits)
• SOC2231: Human Relations (3 credits)
• Mathematics/Science Elective (3 credits)
• Free Elective (3 credits)

Fifth Semester

• FAS3335: Omni-Channel Retail Management (3 credits)
• FAS1112: Photoshop and Digital Graphics II (3 credits)
• ECO2200: Principles of Economics (3 credits)
• BUS2231: Business Law I (3 credits)
• IBS3344: Global Supply Chain Management and Logistics (3 credits)

Sixth Semester

• FAS3365: Interactive Fashion Communication (3 credits)
• FIN3302: Corporate Finance (3 credits)
• ENG3316: The Confident Writer (3 credits)
• IBS3345: Comparative International Management (3 credits)
• Business Elective** (3 credits)

Seventh Semester

• FAS4110: Fashion Innovation & Digital Transformation (3 credits)
• IBS4410: Export and Import Policies and Practices (3 credits)
• English Elective (3 credits)
• Science Elective (3 credits)
• Liberal Arts Elective (3 credits)

Eighth Semester

• FAS4475: Fashion Innovation Capstone (3 credits)
• BUS4483: Internship (3 credits)
• IBS4415: Emerging Markets (3 credits)
• Social Science Elective (3 credits)
• Liberal Arts Elective (3 credits)

Program Requirements

*This program also requires students to obtain specific supplies, the cost of which totals approximately $44.00.

• Business Electives must be selected from the Larry L. Luing School of Business courses.
• **Must be at the 3000 or 4000 level and must be selected from the Larry L. Luing School of Business courses.
• NOTE: 6 credits of Liberal Arts Electives must be at the 3000/4000 level.

Program Policies

Berkeley College reserves the right to add, discontinue, or modify its programs and policies at any time. Modifications subsequent to the original publication of this document may not be reflected here.