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Bachelors

B.S. in Mass Communication

Texas State University
San Marcos , United States
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Duration
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Program Details
Degree
Bachelors
Major
Broadcasting | Communications | Journalism
Area of study
Information and Communication Technologies | Journalism and Information
Course Language
English
About Program

Program Overview

B.S. in Mass Communication Degree Program

The curriculum is crafted to empower aspiring professionals in mass communication with the essential skills and knowledge needed for success in this dynamic field.


Program Overview

The program provides students with a strong foundation in journalistic principles, critical thinking, and adaptability. The curriculum is designed to guide students toward becoming strategic and adept forces within the diverse realm of mass communication.


Courses

The program includes a range of courses that will guide students' journeys toward becoming professionals in mass communication.


Student Organizations

Students can build skills, connections, and portfolios by joining:


  • Public Relations Student Society of America (PRSSA)
  • American Advertising Federation (AAF)
  • Society of Professional Journalists (SPJ)
  • Campus Creators
  • The University Star
  • KTSW 89.9 FM
  • Bobcat Promotions
  • Live Oak Studio Productions

Mass Communication Careers

Graduates of the program build successful careers across traditional newsrooms and emerging digital media. Career paths include:


  • Media professionals across TV, radio, video, and editing
  • Web and digital content managers
  • Media and advertising sales
    • Investigative Reporter
    • Multimedia Journalist
    • Digital Content Producer
    • News Editor
    • Broadcast Journalist
    • Photojournalist
    • Copywriter
    • Content Strategist
    • Editorial Assistant
    • Sports Reporter
    • Political Correspondent
    • Media Analyst

Faculty

The faculty combine theoretical insight with real-world experience to prepare students for today's evolving communication landscape. More than 90% of the faculty have professional industry experience, blending practitioner expertise with research excellence. Faculty members are actively engaged in research and professional practice, bringing current trends, technologies, and real-world applications into the classroom. Many are recipients of University Presidential Awards for Teaching, Service, and Scholarly or Creative Activities, and all are deeply committed to student success and engagement in the field. Notable faculty members include:


  • Dr. Judy Oskam
  • Dr. David S Nolan
  • Anna Mazurek
  • Harry Bowers
  • Bruce Gaultney
  • Albert Suarez
  • Dr. Tom Grimes
  • Dr. Vanessa Higgins

School of Journalism and Mass Communication

The School of Journalism and Mass Communication offers the B.S. in Mass Communication degree program, as well as other programs.


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