BA (Hons) Business Management Extended Degree drafted

All modules are core and worth 20 credits, unless otherwise stated.

Foundation Year

Communication for Academic Purposes 1

Learn what it takes to succeed in your studies with a module focused on equipping you with key academic skills.

Develop essential academic skills such as referencing and critical thinking

Become confident in highly sought-after skills including research and written and oral communications

Business Essentials Introduction

Gain an essential introduction to all major aspects of business and non-commercial organisations.

Explore and understand key business concepts including HR, marketing, sales, operations, information systems, research and development, logistics, finance and accounting, business ethics and public sector/charity organisations

Develop highly employable foundational knowledge preparing you for your future studies and career

Operational Mathematics

Learn about core concepts in mathematics applied in a practical context, to give you all the necessary knowledge to successfully progress into Year 1 of your degree.

Explore useful mathematical topics tailored for Computing Technology students

Understand topics including ratio and proportion, equivalences between fractions, decimals and percentages and the use of formulae to calculate areas, volumes and perimeters of 2D and 3D shapes

Gain an introduction to probability theory and matrices, graph theory and simple sorting and searching algorithms

Communication for Academic Purposes 2

Continue building your knowledge and skills to make the most of your undergraduate degree.

Build additional knowledge and attune your skills carrying on from the relevant module from the first semester,

Refine your communication skills

Develop teamworking and presentation, to prepare you for your degree and future career ambitions

Business Essentials Advanced

Further your business knowledge through a deeper understanding of business terminology, concepts and ideas.

Build on the themes and materials from the introductory module in semester one

Achieve a greater understanding of business development

Explore all major aspects of typical businesses and non-commercial organisations

Develop core business skills including management, communication and business development

Disciplinary Investigation

Apply specific knowledge to a contemporary topic and put your learning into practice.

Choose your topic between in(equality) or a protected characteristic

Demonstrate your ability to make the most of the academic and subject-specific toolkit developed through your course

Negotiate, plan and carry out an investigation into your chosen topic

Receive support and guidance from your tutors

Develop your e-portfolio with a log of seminar activities to show you’re ready to progress unto your chosen undergraduate degree programme

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Year 1

Learning and Working in a Digital World

This practical module allows you to explore what it means to learn and work effectively in a digital context, creating the foundations for the necessary skillset to succeed in future modules.

Understand how to study in a digital environment

Develop your work-ready skills through the use of online systems

Learn to manage and be a part of digital teams

The Digital Business Environment

Gain a general introduction to the business environment and the key dilemmas faced by businesses today.

Explore the ongoing impact and use of digital technologies on how businesses are structured and operate

Consider traditional business models and how these have been challenged

Understand how businesses are evolving in response to digital developments

Finance and Accounting for Managers

Explore fundamental financial and management accounting concepts and their application in a range of business contexts.

Learn how to be financially aware

Develop your ability to interpret financial data

Practice how to construct budgets

Managing the Digital Organisation

To understand digital transformations, you need to first be familiar with core management concepts and approaches.

Study and analyse many fundamental concepts of management and why they’re still relevant

Explore how the rise of digitalisation in organisations is changing management competencies and demands

Boost your employability by understanding what digital transformation means

Techniques for Data-Driven Decision Making

What is data-driven decision-making, and why is it so important? Gain practice-based experience of data management and use, while understanding the concept of data-driven strategies.

Learn about the importance of data management and security

Explore the principles of data presentation and its business use

Understand how to handle data with Excel and its range of descriptive and inferential statistical techniques

Draw value and insight from the business use and application of statistics

Marketing in the Digital World

Gain a fundamental introduction to a range of key marketing concepts and models.

Study marketing theories to enhance your understanding of marketing processes

Analyse how technology has challenged traditional marketing concepts and models

Explore new approaches to marketing driven by the use of digital technology

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Year 2

Project Management in a Digital Environment

Put contemporary project management theory into practice and explore the process of making and implementing digital choices.

Gain experience of project appraisal, learning how to work through project implementation and post implementation review

Practise weekly by completing simulations of a digital implementation project

Boost your team-working skills

Apply your knowledge to drive projects through to completion

Creating and Managing Digital Operations and Supply

Learn about operations and supply chain management, top skills to make you career-ready across a variety of industries.

Explore the benefits and challenges of the increased use of digital technology

Learn how to successfully adopt these technologies

Gain knowledge on the impact of technologies from a range of stakeholder perspectives, including suppliers’ and customers’

Managing Virtual

High speed, high capacity, reliable and secure digital communications have opened up the possibility for greater home and remote working. Even once Covid-related restrictions were lifted in the UK, the proportion of hybrid working has risen during spring 2022 (Office for National Statistics 2022).

Explore the challenges of setting up, managing and motivating effective virtual teams

Learn how to create a sense of corporate identity, belonging and team spirit

Delve into the Human Resources challenges related to remote working and how to successfully respond to these

Big Data

What is Big Data and what’s its role in business and organisation? Through this module, you will learn about and develop key skills for managing and analysing Big Data.

Learn about the concept and application of Big Data

Explore how Big Data leads to business insight and organisational advantage

Understand and analyse Big Data through case studies from a range of organisational contexts

Put theory into practice and extract business insights from a ‘real’ Big Data set

Digital Expectations: Understanding the Inter-Generational Customer Context

Baby Boomers, Generation X, Millennials and Generation Z all have different values, aspirations and desires. Each generation interacts with digital technology in different ways, and if organisations wish to stay on top of the game, they need to understand the behaviours and modes of engagement with technology of different generations.

Explore the factors leading to organisations moving more into the field of digital marketing and digital interaction with customers and potential customers

Analyse inter-generational differences and how to react to these to drive business success

Understand the implications of different generations for developing digital engagement strategies

Explore organisations’ evolving digitisation of operations and service delivery

Cyber Security and Information Governance

Living and working digitally brings its risks, first of all the risk of unauthorised access to data and/or denial of service attacks.

Learn about national and supranational legislation to control the storage and use of personal data

Understand what compliance requirements mean for organisations

Explore the nature of the cyber security threats faced by businesses

Learn how to develop and implement an effective cyber security strategy

Understand information management strategies for business activity and data management as a result of GDPR

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Year 3

Emerging Technologies: Business Opportunities and Challenges

Gain a thorough introduction to emerging technologies and approaches.

Learn more about the business challenges and opportunities new technologies bring

Explore up to three emergent and modern technologies to put theory into practice

Strategy Formulation in a Digital Context

Develop a critical understanding of a range of approaches to strategy formulation, gaining key skills such as critical thinking, research and agile methodology.

Explore how rapid digital development and implementation challenge traditional strategic models and approaches to strategy development

Understand the processes involved with developing an organisation’s digital strategy

Explore the creation of an agile development process, and how to successfully address the challenges created by digital technology

Business Ethics in a Digital Context

Gain specialised knowledge on core concepts in business ethics, including how digital technologies pose new challenges to current ethical business norms.

Analyse existing frameworks of corporate responsibility and governance

Examine and evaluate how fit these existing protocols are in the digital age

Explore and discuss possible new models

Boost your employability by understanding ethical practice and perspectives

Research Methods

Become confident in academic research and boost your employability by gaining key critical thinking, analysis and research skills.

Identify a research topic

Define objectives and questions to help you develop a literature review

Develop and practise appropriate research methodologies for different forms of research

Produce a research proposal which will inform your independent research-based dissertation

Dissertation (40 credits)

Carry out an independent piece of original research based on the proposal from your research methods module, choosing your own area of interest within digital business and business management. Some examples for dissertations are:

Embark on a consultancy project, to advise a business on development of an effective digital strategy

Act as a manager for a digital implementation project

Undertake an analysis of data captured by digital systems to extract business insights and inform business activity

Preparing for Employment (0 credit) (Optional)

Get career-ready in a module all focused on enhancing your employability.

Understand the disciplines, skills and reflective practice needed to prepare you for employment or further study

Develop key career-focused skills, including time management and planning

Learn how to build an effective Curriculum Vitae (CV)

Create an impressive LinkedIn profile

Identify and plan your goals for future employment

Understand how your programme will help you head-start your career

The course information displayed on this page is correct for the academic year 2022/23. We aim to run the course as advertised however, changes may be necessary due to updates to the curriculum (due to academic or industry developments), student demand or UK compliance reasons.