Program Overview

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Fashion Branding & Communication BA (Hons)

Overview

Fashion isn’t just about the catwalk – there’s a whole world of marketing, communication, and branding behind it. On our BA (Hons) Fashion Branding & Communication degree course, we’ll help you become an expert in the fashion arena.

Course Structure

Integrated Foundation Year (if undertaken)

• UCA’s Integrated Foundation Year is designed to give you the skills you’ll need to start your degree in the best possible way – with confidence, solid knowledge of creative practice, study skills, and more.
• You’ll explore a range of creative techniques and develop your portfolio, with your chosen subject in mind.
• We’ll work with you throughout the year to ensure you’re on the right track and give you the tools to achieve your highest potential on your degree.

Year One

• Core Units:
  • Principles of Marketing
  • Creative Fashion Branding Communications
  • Fashion and Beauty Industry Brand Generation
  • Understanding Consumers and Audiences
  • Industry Brief in Branding & Communications
• Elective Units:
  • Experience Economy
  • Brand Logo and Design
  • Managing Creative People

Year Two

• Core Units:
  • Visual Communication
  • Principles of Content Creation
  • Producing Fashion Media
  • Influence, Self-branding and Promotion
  • Creative Business Brief in Branding & Communications
• Elective Units:
  • Cross-Cultural Management
  • Creative Content: Analogue and Digital
  • Managing International Tours & Events

Professional Practice Year (if undertaken)

• If you opt to complete a professional practice year, this will take place in year three.
• You will undertake a placement within the creative industries to further develop your skills and CV.

Year Three

• Core Units:
  • Strategic Planning
  • Case Studies in Fashion Branding and Communications
  • Ethics and Society
  • Degree Project

Entry Requirements

• Standard Requirements:
  • 112 UCAS tariff points
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Distinction, Merit, Merit at BTEC Extended Diploma / BTEC National Extended Diploma
  • Merit at UAL Extended Diploma
  • 112 UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 27-30 total points in the International Baccalaureate Diploma with at least 15 IB points at Higher level
  • Four GCSE passes at grade 9-4/A*-C including English (or Functional Skills English/Key Skills Communication Level 2)
• Foundation Year Requirements:
  • 32 UCAS tariff points
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Pass, Pass, Pass at BTEC Extended Diploma / BTEC National Extended Diploma
  • Pass at UAL Extended Diploma
  • 32 UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 24 points from the International Baccalaureate
  • Four GCSE passes at grade 9-4/A*-C including English (or Functional Skills English/Key Skills Communication Level 2)

Fees and Funding

• Tuition Fees - 2025/26:
  • Integrated Foundation Year: £9,535
  • BA course: £9,535
• Tuition Fees - 2025/26 (International):
  • Integrated Foundation Year: £16,950
  • BA course: £17,500
• Professional Practice Year:
  • Reduced tuition fee of £1,900 (UK/EU)
  • Reduced tuition fee of £3,390 (International)
  • Additional travel and accommodation costs during the Professional Practice year

Facilities and Equipment

• Our Creative Business facilities at our Epsom campus feature dedicated studios, study areas, and digital media suites equipped with Macs and PCs programmed with specialist software including Adobe Creative Suite.
• On campus, there's a modern library with a wealth of books and publications, photography studios, and print studios.

Career Opportunities

• Our graduates have secured many rewarding career positions throughout the fashion industry, for example as:
  • Fashion editor
  • Showroom manager
  • Art director
  • PA to artistic director
  • Press officer
  • Set designer
  • Artist
  • Editorial assistant
  • Trend researcher
  • Producer
  • Prop assistant
  • Researcher
  • Illustrator
  • Filmmaker
  • Film editor
  • Graphic designer
• Our graduates have progressed these roles at the following companies, to name but a few:
  • ASOS
  • Celine
  • Paul Smith
  • GQ Style
  • Margaret Howell
  • L’Oreal
  • Benefit
  • Asprey
  • Aromatherapy Associates
  • Farfetch
  • Porter
  • Oki-Ni
  • Burberry
  • Chanel
  • Dazed & Confused
  • Artistry
  • A.P
  • Alexander McQueen
  • Fashion East
  • Juergen Teller
  • Katie Shillingford
  • Benjamin Bruno
  • Storm Models
  • The British Fashion Council

Study Abroad

• This course is designed to offer you (if eligible) the opportunity to study part of your degree abroad at a UCA partner university, while still earning credits towards your UCA degree.

Specifications

• Course Information 2025/26 Entry:
  • Course information
  • Course information annex for Integrated Foundation Year 2025/26 entry
  • Student regulations

English Language Requirements

• Undergraduate Requirements:
  • IELTS: 6.0 overall with no less than 5.5 in any section
  • Other UCA-approved English tests
• Foundation Year Requirements:
  • IELTS: 5.5 overall with no less than 5.5 in any section
  • Other UCA-approved English tests

International Requirements

• Country-Specific Requirements:
  • Please refer to the UCA website for country-specific requirements

How to Apply

• UK/EU Applicants:
  • Apply via UCAS
  • Apply directly to UCA
• International Applicants:
  • Apply directly to UCA

Contact

• Enquiries:
  • [insert contact email]
  • [insert contact phone number]