Master in Digital Marketing and E-Commerce in Madrid
| Program start date | Application deadline |
| 2023-04-01 | - |
| 2023-07-01 | - |
| 2023-10-01 | - |
| 2024-01-01 | - |
Program Overview
Digital technology and ecommerce are changing the face of marketing. The Master in Digital Marketing in Madrid will prepare students to be effective marketing professionals in this very exciting and rapidly evolving business environment. Digital marketing has become an integral part of companies’ marketing strategies, generating demand for master in digital marketing professionals who can make effective use of online tools and ecommerce platforms.
Program Outline
Optional Intensive Free Spanish Language Course for Beginners
Competencies of Global Leaders
Digital Marketing in the Context of Marketing
Digital Marketing Communications
Web & Mobile Marketing
Digital Law & the Legal Environment
Ecommerce Management
Digital Strategy
Agile Methodologies & Design Thinking
Digital Marketing Plan
Capstone Master Project
A practical project in which the students perform an original research on a specific topic of interest in the area of digital marketing.