Doctor of Philosophy in Mass Communication

Program Overview

The Doctor of Philosophy (PhD) in Traditional Chinese Medicine program allocates students to gain hands-on experience and knowledge in patient care in a real-world setting, all while being supervised by instructors who are certified practitioners, acupuncturists, or TCM Doctors.

Overview

The aim of the program Doctor of Philosophy (PhD) in Traditional Chinese Medicine at Lincoln University College is to help students develop a profound understanding of TCM so that it becomes second nature in their personal and professional life. The program is designed to supplement students’ existing knowledge by providing advanced abilities in practical, theoretical, diagnostic, and research methodologies. The curriculum will continue to strengthen the link between theory and clinical practice.

For successful completion of PhD candidate should publish minimum Four research articles in Scopus indexed journals, with Lincoln University College affiliation.

Program Outline

The Doctor of Philosophy in Mass Communication (N/321/8/0130) (09/28) (MQA/PA14950) at Lincoln University College emphasizes interdisciplinary studies. The program focuses on tailoring courses and research to the student's interests and ensuring guidance from faculty members. The program provides in-depth instruction in research methods, communication theory, and teaching techniques. It equips students to become exceptional university professors, conduct scholarly research in journalism and mass communication, and manage media platforms. This multi-conceptual and research-based program aims to produce top-notch journalists and researchers.

Program Objectives:

• To equip graduates with in-depth knowledge and critical understanding of mass communication, including current research insights.
• To integrate practical, communication, and interpersonal skills to conduct mass communication research.
• To develop advanced digital and numeracy skills for critical evaluation of mass communication research independently.
• To instill acumen in research, innovation, and entrepreneurship.
• To imbue professional ethics, social responsibility, and values of global research.

Program Description:

The program emphasizes interdisciplinary studies, providing a comprehensive understanding of mass communication. It blends theoretical foundations with practical applications, equipping graduates with the skills and knowledge to excel in diverse professional settings. The program's research focus prepares graduates for careers in academia and research institutions.

Outline:

Program Structure:

• The program emphasizes research and critical thinking with a focus on independent study and research.
• The program duration is 3-5 years based on the student's research progress and publication achievements.

Careers:

Career Opportunities:

• Graduates of this program can pursue careers as:
• Professors
• Marketing & Communication Associates
• Media Consultants
• Researchers
• Editors
• The program also equips graduates for other academic and non-academic opportunities in diverse fields such as advertising, non-profit organizations, and public relations.

Other:

Publication Requirement:

Conclusion:

The Doctor of Philosophy in Mass Communication at Lincoln University College offers a comprehensive and research-oriented program for individuals seeking advanced knowledge and skills in the field. The program's focus on interdisciplinarity, research, and career development prepares graduates for success in diverse professional settings.