Program Overview

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Accredited by the Chartered Institute of Marketing (CIM) this specialist course examines current global marketing issues and aims to provide the skills you will need to stay at the forefront of this discipline throughout your career.

Your studies will extend your awareness of the complex, dynamic and sometimes hostile international business environment.

The main thrust of this programme is to equip future marketing managers with the knowledge and understanding to make and implement marketing decisions for the international arena. This course enables you to apply theoretical frameworks and principles to the practical work environment.

8 reasons to study here

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No.1 among Modern London universities in Marketing in London (Complete University Guide 2023).

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Developing employability: the division holds residential weekends and provides internship and placement opportunities for students.

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Guest lectures: industry leading guest lectures add a new and modern twist to our teaching for students to develop their sector knowledge.

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Professional accreditation: Modules accredited by the Chartered Institute of Marketing, providing exemptions for professional qualifications.

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Entrepreneur support: Develop a ready-to-fund business plan or undertake consultancy as a final year marketing project, and individual entrepreneurial activity is supported through the course and University.

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Networking opportunities: Build relationships with small and medium enterprises and alumni as part of a unique 'give back' culture.

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Research active academics: you’ll be taught by enthusiastic but also research active staff, which means you’ll receive relevant teaching and best practice for the 21st century.