| Program start date | Application deadline |
| 2023-04-24 | - |
| 2023-09-19 | - |
| 2024-01-09 | - |
Program Overview
Overview
What is public relations? Who does it and why? How does it relate to media practices? How do you plan a public relations campaign? And why is it important to have a sophisticated understanding of cultural dynamics in order to understand public relations?
On this MA you will engage with theoretical concepts that can help you understand how Public Relations and the Media work and why they are significant; it looks at PR and media history, engages in lively debates about these industries and teaches you practical PR skills which you can creatively deploy in campaign plans.
While Public Relations has often been taught through business studies or marketing approaches, this MA approaches PR through the lens of media studies and cultural studies. This makes for a fresh stimulating take on PR at a time when media practices are changing radically and when cultural industries, cultural exchange and cultural politics are more important than ever.
This MA will offer you the opportunity to examine the context in which PR practice takes place and to develop the knowledge and skills needed to work in a sophisticated and ethical way in PR.
We are a partner-member of the Public Relations Communications Association. This means that as students you get:
You can also take advantage of our relationship with the Hillingdon Herald, a local newspaper produced by Brunel staff and students in journalism. Our MA students work with the paper on social media content and promotional campaigns, providing crucial practical public relations experience for you CV.
Turki Albaidan Alrashidi
Media and Public Relations MA
Tristan Torgersen
Media and Public Relations MA
Cecile Benoit
Media and Public Relations MA
Eden Mitchell
Media and Public Relations MA
You can explore our campus and facilities for yourself by taking our virtual tour.
Program Outline
Course content
The MA consists of both compulsory and optional modules, a typical selection can be found below. Modules can vary from year to year, but these offer a good idea of what we teach.
This course can be studied 1 year full-time or 2 years part-time, starting in September.
Year 1
Please note that all modules are subject to change.
Read more about the structure of postgraduate degrees at Brunel
Careers and your future
Recent graduates have been employed as:
Assessment and feedback
The MA will be assessed through a combination of essays, reports, case studies, campaign design and a dissertation.
Read our guide on how to avoid plagiarism in your assessments at Brunel.