Program Overview

The unique MSc Business Analytics degree from Robert Gordon University will prepare you to work with and analyse data effectively to inform business decisions and processes. You will learn to design, commission, manage and deliver data projects and develop the skills and knowledge required to access, analyse and visualise data for business applications.

The MSc Business Analytics course is designed in response to a recognised shortfall of managers and employees with data analysis skills and knowledge. This shortfall is growing during a period where companies are increasingly looking to data sources to inform decision-making, gain competitive advantage and increase productivity.

The course brings together a community of data professionals and academics to bridge this skills gap and will provide you with necessary knowledge and tools for a successful career.