Management and Marketing MSc drafted drafted
| Program start date | Application deadline |
| 2023-07-27 | 2023-04-01 |
| 2023-10-01 | 2023-07-01 |
| 2024-01-05 | 2023-10-01 |
| 2024-04-01 | 2024-01-01 |
Program Overview
Introduction:
Our MSc Management and Marketing course has been designed for aspiring leaders and aims to underpin knowledge associated with the practice of marketing. You will become familiar with the fundamental issues and concepts relating to marketing practice.
During your studies you will explore the marketing planning process, marketing concepts and debates. You will also develop an in-depth understanding of the complexities of the consumer by exploring buyer behaviour. To do this you will reflect on your own buying behaviour and how it is impacted by people and events around you. You will become equipped with the skills and knowledge necessary to develop and implement innovative, value-adding marketing solutions to help maintain superior customer satisfaction.
In your third semester, you’ll choose an experiential project. With the opportunity to use your skills in a real-world setting, you can choose from completing a consultancy experience project, an in-company experience project, or a business research project.
This degree is aimed at students with either no background in business and management who want to develop a career in this field, or those who have a qualification in business and management but want to become more competitive and progress their careers.
This course has been awarded Dual Award status with the Chartered Management Institute, which means you can graduate with a Masters degree and a CMI Level 7 Diploma in Strategic Management and Leadership.
Join our internationally accredited business school
Nottingham Business School is accredited to AACSB and EQUIS, the highest international standards for business school education. We are one of 47 global PRME Champions - a United Nations-supported initiative leading the way with sustainable and responsible management education.