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Students
Tuition Fee
GBP 22,640
Per year
Start Date
Medium of studying
On campus
Duration
12 months
Program Facts
Program Details
Degree
Masters
Major
Event Planning | Management | Marketing
Area of study
Business and Administration
Education type
On campus
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
GBP 22,640
Intakes
Program start dateApplication deadline
2023-09-18-
2023-05-02-
2023-09-262023-07-17
2024-01-16-
About Program

Program Overview


The MA Events & Experience Management at Goldsmiths is a one-year full-time or two-year part-time program designed for individuals seeking careers in the creative and cultural industries. The program focuses on managing and designing events and experiences, equipping graduates with the skills and knowledge to become leaders in the industry. Through a blend of theoretical knowledge and practical experience, graduates develop their understanding of event design and management, honing their planning, organization, and marketing abilities. The program offers opportunities to collaborate with arts organizations and events managers on real-world projects, providing graduates with a strong foundation for successful careers in the field.

Program Outline


Degree Overview

The program focuses on managing and designing events and experiences within this dynamic and ever-evolving field.


Objectives:

  • Equip graduates with the skills and knowledge to manage a wide range of events in innovative ways.
  • Prepare graduates to become leaders in the events and experience management industry for the creative and cultural sectors.
  • Develop graduates' understanding of the theoretical and practical aspects of event design and management.
  • Foster graduates' ability to apply their knowledge to real-world events, honing their planning, organization, and marketing skills.

Program Description:

  • Blends theoretical knowledge with practical experience.
  • Offers close connections to the events industry through guest speakers, networking opportunities, and practical work experience.
  • Includes a 60-credit dissertation project in the final year.
  • Provides opportunities to collaborate with arts organizations and events managers on real-world projects.
  • Offers support for attending relevant industry events and conferences.

Outline


Compulsory Modules:

  • Creativity, Events, and Eventfulness (30 credits):
  • Explores the relationship between creativity, events, and eventfulness.
  • The Events Experience - Theory and Design (30 credits):
  • Covers the theoretical and practical aspects of event design and management.
  • Festival Management (30 credits):
  • Focuses on the specific challenges and opportunities of managing festivals.
  • Dissertation (60 credits):
  • An independent research project on a topic related to events and experience management.

Optional Modules:

  • Cultural and Creative Tourism (30 credits):
  • Explores the intersection of culture, creativity, and tourism.
  • Culture, Tourism and Regeneration (30 credits):
  • Examines the role of culture and tourism in urban regeneration.
  • Tourism in Asia (30 credits):
  • Focuses on the tourism industry in Asia.
  • Cultural Relations and Diplomacy I: Foundations (30 credits):
  • Introduces the concepts and practices of cultural relations and diplomacy.
  • Cultural Relations and Diplomacy II: Explorations (30 credits):
  • Further explores the field of cultural relations and diplomacy.
  • Entrepreneurial Modelling: From Idea to Operation (30 credits):
  • Develops entrepreneurial skills and knowledge.
  • Interpretation, Education and Communication in the Art Museum (30 credits):
  • Focuses on communication and education within art museums.
  • Introduction to Audience Development (n/a):
  • Explores strategies for audience development.
  • Music Management (30 credits):
  • Covers the management of musicians and music events.
  • Project Management (30 credits):
  • Develops project management skills.

Assessment


Assessment methods vary depending on the module and may include:

  • Essays
  • Presentations
  • Group projects
  • Examinations
  • Portfolio of work

Teaching


Teaching methods include:

  • Lectures
  • Seminars
  • Guest lectures
  • Workshops
  • Field trips
  • Individual supervision

Faculty:

  • The program is taught by experienced academics and industry professionals with expertise in events and experience management.

Careers


Graduates of the program are well-positioned for careers in the events industry, including:

  • Event manager
  • Festival manager
  • Project manager
  • Marketing manager
  • Arts administrator
  • Cultural entrepreneur

Other

  • The program has close links with the creative and cultural industries.
  • Students have the opportunity to work on real-world projects with arts organizations and events managers.

Annual tuition fees These are the fees for students starting their programme in the 2024/2025 academic year. Home - full-time: £12520 Home - part-time: £6260 International - full-time: £22640 Additional costs There may also be specific additional costs associated with your programme.

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