Program Overview

BDes (Hons) Product Design excels in encouraging you to develop your own ideas and innovative concepts through our professionally focussed design course. The course delivers a commercial understanding and awareness of current design practice in aesthetics, design innovation, leading edge technologies, industrial practice, human factors and sustainability. Product realisation remains central to our design process and our team of enthusiastic, highly experienced staff are also active in commercial design industry. This course offers you a highly creative environment in which to develop your ideas. It provides you with opportunities for future careers in the creative industries across national and international markets.Teaching is focussed in (though not limited to) a studio environment in which tutor-student engagement and peer-to-peer learning supports a creative, experimental, professional and independent approach to development from Level 4 onwards. Teaching, supervised practice and independent exploration also takes place in well-equipped material workshops and computer labs. Throughout the course students are encouraged to explore, develop and build material and technical competencies towards developing their own rich, challenging and distinct visual language as artists and designers.This award encourages you to develop your own ideas and innovative concepts. You will grow in commercial awareness and gain an understanding of aesthetics, innovation, leading technologies, industrial practice, human factors and sustainability. Product manufacture remains central to our design process and our team of enthusiastic, highly experienced staff are also very active in the commercial design industry. This course offers you a highly creative environment in which to develop your ideas. It provides you with opportunities for future careers in the creative industries across national and international markets.