Program Overview

Course Overview

Can you picture yourself working for a multinational marketing agency with a household name brand? This degree will distinguish you from the pack as a committed marketing graduate with the dynamic creative skills required to assertively manage marketing on a global, national or local level.

Whether you are seeking to work agency or client side, in the third sector or for your own marketing consultancy, our course equips you everything you need for a career as a marketing practitioner.

Taught on the Bay Campus at a stunning beachside location, the BSc Marketing degree at Swansea University offers a strong grounding in marketing principles and key management disciplines.

By combining your learning of marketing strategy with contemporary topics on consumer behaviour, marketing research, international marketing and digital marketing, you will learn to think critically and make well informed strategic marketing decisions with impact in the real world.

This is the perfect choice if you want to pursue an energising, long and successful career in the field of marketing.