Five-star service begins with your employees, and service is more important than ever in a tough, tight, and competitive market. Excellent guest service is not an expense, but an investment. Statistics prove that guests reward exceptional service with loyalty and increased spending. Look beyond the standard guest service training and get recognized for implementing and achieving guest service best practices with Guest Service Gold®.

Guest Service Gold® is a comprehensive program designed to accomplish the goal of creating guest service-oriented line-level employees who know how to engage with their guests to provide memorable guest service. Core components include training, employee certification, and property certification and can be implemented by any service-oriented business, such as restaurants, transportation companies, attractions, retail outlets, and not just lodging properties. It can also be used in academic settings to provide students with a solid foundation in guest service skills.