Program Overview

Master of Arts in Media and Communication Management

Overview

The Master of Arts in Media and Communication Management is a state-recognised and accredited degree program that prepares students for leadership roles in the rapidly changing media industry. The program focuses on media management, marketing, and public relations, providing students with in-depth knowledge of relevant models and processes to manage information in a targeted manner, work cross-medially, and assume responsibility as a manager.

Facts about the Program

• Degree recognition: State-recognised and accredited degree
• Degree: Master of Arts
• Duration & Credits: 4 semesters: 120 ECTS, 3 semesters: 90 ECTS
• Start date: Summer semester: 15 Mar, Winter semester: 01 Oct
• Application deadline: Summer semester: 15 Mar, Winter semester: 01 Oct
• Locations: Berlin, Munich
• Admission requirements: Bachelor’s degree with 210 ECTS = 3-semester MA, 180 ECTS = 4-semester MA
• Fees per semester: € 6,840 • Berlin, € 5,500 • Munich, + one-off registration fee

Advantages at Macromedia University

• Renowned partners: Exclusive partnerships with industry insiders and potential employers
• Experienced professors: Top-class professors with a proven track record in both business and academia
• Study week abroad: Optional study week abroad program at partner universities in London, Paris, and New York
• State-recognised and accredited degree: Degree programs are accredited and state-recognised, ensuring excellent teaching

Modules

• Media and Communication Research: Learn about the different theories and models of communication science
• Advanced Digital Technologies: Focus on current developments such as blockchain, the Internet of Things, and artificial intelligence
• Leadership and Entrepreneurial Thinking: Understand how the digital transformation affects business models and processes

Study Locations

• Berlin
• Munich

Career Opportunities

The Master’s degree in Media and Communication Management provides students with in-depth knowledge of media management, marketing, and public relations. Career opportunities are not limited to the media industry, as digital technologies permeate all areas of life and the economy. Competent professionals who keep pace with this development are in demand everywhere.