Program Overview

Tourism Management MA

Overview

The Tourism Management MA course is designed to give you the knowledge, analytical abilities, and skills you need to make a career as a tourism professional. The course is accredited by the Tourism Management Institute (TMI) and is taught by research-active staff with specialist knowledge in tourism and related disciplines.

Course Structure

The course consists of core and option modules, which provide a comprehensive understanding of the tourism system, its components, dynamics, and interrelationships. You will explore theoretical frameworks and contemporary issues, gaining insights into tourism stakeholders and global implications of tourism development.

Core Modules

• Research Consultancy Project: Enables you to embark on an extended period of detailed and individual study on a tourism topic with the guidance of a supervisor.
• Exploring Tourism: Systems and Stakeholders: Provides a comprehensive understanding of the tourism system, examining its components, dynamics, and interrelationships.
• Designing and Marketing Tourism Experiences: Develops an in-depth understanding of the design and marketing of successful tourism experiences from the perspective of the supplier, the consumer, and the host community and environment.
• Sustainable Planning for the Visitor Economy: Provides a comprehensive understanding of the sustainable visitor economy through the lens of community planning and its core principles.

Option Modules

• Airline and Airport Management: Explores the demand for air travel and prospects for the future.
• Global Events: Aims to give you the opportunity to gain in-depth real-world and theoretical knowledge of global event management.
• Crisis Management and Resilience for Tourism and Events: Offers you a comprehensive understanding of crisis management principles and resilience strategies.
• Designing Event Spaces and Places: Draws on the analysis of events using place-based and urban design perspectives.
• Regenerative Tourism in Cities: Explores the complex and fascinating relationship between cities and the visitor economy.
• The Social and Cultural Value of Community Events: Explores how events can build community networks, relationships, and opportunities.
• Contexts of Sustainable Heritage and Intervention: Develops your understanding of heritage sites by exploring contemporary issues, mapping techniques, and resources.
• Environmental Policy, Assessment and Climate Change: Provides background on environmental policy and climate change.

Professional Accreditation

The course is accredited by the Tourism Management Institute (TMI), meaning you can be confident it will give you the knowledge, understanding, skills, and experience that will fully prepare you for a career in tourism destination management.

Entry Requirements

• A minimum of a lower second-class honors degree (2:2).
• Exceptionally, an applicant without these formal qualifications but with considerable work experience in tourism or related industries may be accepted at the discretion of the Course Leader.
• If your first language is not English, you should have an IELTS 6.5 with at least 6.5 in writing and no element below 6.0.

Fees and Funding

• UK tuition fee: £1,225 (Price per 20-credit module).
• International tuition fee: £1,985 (Price per 20-credit module).
• Alumni discount: This course is eligible for an alumni discount.
• Funding: There is a range of funding available that may help you fund your studies, including Student Finance England (SFE).
• Scholarships: The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible postgraduate students.

Careers

Graduates of this course have gone on to establish careers in a wide variety of fields around the world, including national and regional tourism organizations, marketing roles with transport organizations such as airlines and tourism destinations, and working for companies specializing in business tourism.

Industry Links

We have a well-established network of professional local and international links to help you prepare for a career managing tourism experiences and events.

Job Roles

This course will prepare you for roles such as:

• Hotel and Resort Management
• Travel Consultancy
• Destination Marketing and Management
• Tourism Operations and Travel Agencies
• Government and Public Sector Roles
• Technology and Innovation in Tourism
• International Organizations and NGOs
• Academic and Research Opportunities

Graduate Employers

Graduates from this course have gone on to work at:

• Airlines (e.g., British Airways, Emirates)
• Booking agencies (e.g., Expedia, Booking.com)
• Destination marketing organizations (e.g., VisitBritain, VisitCornwall)
• Global hotel companies (e.g., Marriott, Hilton, Hyatt)
• Independent travel agents
• Travel Tech Companies (e.g., TripAdvisor, Airbnb)
• Tour operators (e.g., TUI Group, Intrepid Travel)
• International Organizations (e.g., UNWTO, World Travel & Tourism Council)
• Cruise Lines (e.g., Royal Caribbean, Carnival Cruise Line)
• Government Departments and Boards
• Universities, Research Institutes

Guest Speakers

You'll also learn from guest speakers who bring additional expertise and industry experience to the course. Previous speakers have come from the following organizations:

• VisitBritain
• London & Partners
• Destination Management/Marketing Organisations
• Local Government Association (LGA)
• Camden Council and Westminster City Council
• London Neighborhoods Forums

Teaching and Assessment

Teaching methods across all our postgraduate courses focus on active student learning through lectures, seminars, workshops, problem-based and blended learning, and where appropriate practical application.

Assessments typically fall into two broad categories:

• Practical: examples include presentations, podcasts, blogs
• Coursework: examples include essays, in-class tests, portfolios, dissertation

Research Groups

Our research achieves real-world impact and we are proud to claim a rich and diverse profile of high-quality research and knowledge exchange in a wide range of disciplines.

Find out more about our research group related to this course:

• Place and Experience Research Group

Supporting You

Our Student Hub is where you’ll find out about the services and support we offer, helping you get the best out of your time with us.

• Study support – workshops, 1-2-1 support and online resources to help improve your academic and research skills
• Personal tutors – support you in fulfilling your academic and personal potential
• Student advice team – provide specialist advice on a range of issues including funding, benefits, and visas
• Extra-curricular activities – volunteering opportunities, sports and fitness activities, student events, and more

Course Location

In the heart of London, our Marylebone Campus is home to the Westminster Business School and our Architecture, Planning, and Tourism courses. Specialist workshops, dedicated digital and architecture studios, and our extensive Marylebone Library offer students everything they need for academic success.

Marylebone Campus is opposite Baker Street tube station and within easy walking distance of Regent's Park and Marylebone High Street.