Program start date | Application deadline |
2023-09-01 | - |
Program Overview
Who is it for?
Ranked 2nd in Europe and 7th in the world*, the International Business MSc will help you realise your ambition of a successful business career in a global setting, by providing a deeper knowledge and understanding of international business. This course prepares you for functional and operational roles such as international project manager, product manager, account manager, and for accounting, finance, marketing and strategy roles.
You’ll have an upper second degree or equivalent, but you don’t need experience in business, management or finance. You’re ready to connect with and learn from business leaders and managers from global firms based in London.
*QS’ International Trade Rankings
Objectives
Our Master’s in International Business programme explores the world of business with modules, such as cross-cultural management, leadership in different international contexts and ethical considerations in business, that equip you to manage successfully and rise to the challenges of a complex and interconnected world. The curriculum provides you with the tools to remove obstacles and achieve success abroad.
The course delivers top-level academic theory and professionally relevant education. You’ll study the foundations of international business and management, including strategy, marketing, finance and accounting. You have an opportunity to apply your learning through a compulsory, internationally-focused project and a choice of specialist electives, including some based abroad.
Your lecturers have world-class international business expertise and practical research experience. You’ll study in London, where you’ll benefit from our close links to international businesses and access to industry practitioners and guest speakers.
Program Outline
Structure
- Develop a strong grasp of international business principles and how they are applied across different international business contexts
- Develop a specialised understanding of international business management in a variety of industries and business settings such as multinational companies, SMEs or emerging markets
- Develop a wide range of skills (including cross cultural management) required to function effectively when doing business across borders
- Be able to gauge and judge the potential impact of relevant global influences and drivers and technology changes to international business practices
- Develop your own global network of peers and professionals through the Bayes facilitated special blend of academic and experiential learning
- Seize the opportunity to develop your own specialisation in an international business discipline.
Induction weeks
All of our MSc courses start with two compulsory induction weeks which include relevant refresher courses, an introduction to the careers services and the annual careers fair.
Term 1
Core modules:
Provides four modules on the foundations of international business and management.
International Business and Economics
The aim of this module is to give you a sound foundation to international business and explains why and how firms internationalise as well as ensuring that you understand the global opportunities and threats available to companies and the challenges that international business practitioners are likely to face. The course also provides you with practical understanding of the tools and language used by economists to analyse the functioning of economies and networks of economies as a whole (macroeconomics).
Managing People in a Global Context
This module firstly, provides an understanding of the behaviour of individuals and groups in cross cultural situations. Secondly, provides a critical understanding of the role and practice of human resources management in an international corporate context.
Managerial finance and accounting
The aim of the module is to equip you with a foundational understanding of financial and accounting techniques and practices that are relevant for your international business career. When seeking a career in international business you need to have a thorough understanding of the fundamental principles in accounting and finance. The accounting and finance module is designed to teach key areas of accounting and finance that every modern and successful international manager should be aware of.
Research Methods & Business Analytics
This module provides a set of analytical and methodological tools that will be fundamental and relevant for carrying out research projects in an international business setting based on empirical data. The module will also introduce you to some of the most important statistical tools used in business analytics, focussing on descriptive and predictive analytics. The focus is on application and interpretation of the tools and results.
Term 2
You have the option to begin specialising your content through a combination of core offerings and electives.
Core modules:
Strategy in a Global Context
This module will assist each student in developing a strong foundation in strategy relevant to your future career in international business. The module will make it possible for you to appreciate the complexity of strategic decision making, develop advanced international strategy analysis skills, and equip you with analytical tools, up to date conceptual frameworks, and experiential learning that brings to life insights from leading edge academic research
Global Leadership
The purpose of this module is to facilitate your understanding of leadership in a global context. This will be achieved by introducing you to theoretical approaches to leadership and then move to explore leadership in a global context and in different contexts with the aim of encouraging you to reflect on your own role as an international business leader. A key aspect of the module will be to reflect on different leadership styles and how these may need to vary across different international work settings.
Elective modules
You may choose any two electives from the below.
International Marketing
The aim of the module is to provide you with a sound understanding of the principles and strategies that underpin international marketing. In a nutshell, understanding international marketing comes down to understanding how the scope and challenges that arise from cross country differences impact our understanding of your customers and how they may be effectively served.
Global Supply Chain Management
This module provides an analytical emphasis of core operations management (OM) and supply chain management (SCM) knowledge relevant for the international business manager. In the increasingly globalised industries of today, the challenges of managing processes, operations and supply chain that span across different countries and locations is one of the most important tasks of a modern enterprise. Therefore, having a thorough understanding of these two areas is critical to your success in international business.
Multinational Finance
This module aims to allow you to get a solid grasp of the following topics: international trade and the multinational corporation, the global FX and derivatives markets, FX risk and currency exposure, use of derivatives and cash market hedges to mitigate FX exposure, international loans and bond issues, swap-driven financing, natural and real hedges and other strategies to mitigate long-term operating risks.
Entrepreneurship & managing growth in a global context
The main aim of this module is to provide a distinct understanding of why and how the considerable energy and risk of domestic entrepreneurship is considerably compounded in global entrepreneurship. The course is therefore a careful blend of the basic and essential issues in entrepreneurship with how these relate to international entrepreneurship. Hence, the course provides some of the skills you will need to become an international entrepreneur or to act entrepreneurially within existing international business organisational settings. This is an integrative module addressing both the theoretical and practical issues of entrepreneurship.
Term 3
You have the option to further specialise and apply your content through a combination of core offerings and electives.
Core modules:
International business research project
This module allows you to demonstrate, by conducting an independent internationally focused research project, your ability to integrate and apply concepts and techniques you have learned in international business in an in-depth study of a topic of your choice, and to organise your findings in a report. The project, is aimed at developing international business leadership qualities, skills and competences. You are required to independently plan, execute an internationally focused empirical research project all conducted within a given time limit.
Global Issues in CSR
The module provides an introduction to the interactions between global business and society and explores the changing role and responsibilities of the multinational firm in the 21st century. The goal of the module is to provide you with an overview of the current issues and prospects with regard to the expectations of society towards business, and with contemporary social and environmental issues in global business.
You will also take any two electives from the Bayes-based or internationally delivered electives across all master’s degrees.
Electives offered in 2021
- Corporate Restructuring
- Ethics, Society and the Finance Sector
- Mergers & Acquisitions
- Corporate Entrepreneurship
- Driving Supply Chain Innovation through Technology
- Fashion Brand Management
- FinTech - Financial Services in the Digital Age
- Negotiation Skill for Multidiscipline Managers.
International electives
- Corporate Open Innovation (taught in Milan, Italy)
- Creating Value with Suppliers (taught in Bologna, Italy)
- FinTech (taught in Italy)
- International Real Estate Markets (taught in Dubai, UAE)
- Project Finance and Infrastructure Investment (taught in Madrid, Spain)
- Luxury Marketing Strategy (taught in Paris, France).
Please note that electives are subject to change and availability.
As a graduate of the MSc in International Business programme, you’ll be following recent graduates who now work in private enterprise and professional services firms in roles such as business analyst and commercial executive, and in areas including market analysis, business strategy, sales and client solutions.
Our London location offers excellent career opportunities, and our careers team will support you to identify your goals and make invaluable connections at careers fairs and networking events.
Class profile
Recent graduates of the MSc in the International Business programme have secured positions in companies including:
- Associate Product Manager - Strategy & Consulting - Accenture
- Project Manager - Biddable Team - M. i. Media
- Intern - Audit - PwC
- Digital Account Executive - M&A and Transaction Solutions - Aon
- Graduate Broker - Logistics - Tokopedia
Previous graduates have gone on to work in consulting, management and financial services, across the UK, EU and Asia.
(Data provided from alumni who completed the annual destination data survey for 2020/21 and 2019/20).
Course Director

Professor Sam Kamuriwo
Academic expert working at Bayes Business School
The teaching staff on the MSc International Business programme are globally recognised experts in their fields. Many of the module leaders also have extensive practical international industry experience. The lectures in the modules are highly interactive and make use of a wide variety of approaches, including guest speakers from the major London International companies and consultancies.
Module Leaders include:
- Dr Byung-Gak Son
- Professor Ajay Bhalla
- Dr Li Cunningham
- Dr Paul Dobson
- Dr Hans Frankort
- Professor Feng Li
- Professor Torben Pedersen
- Dr Sotiris Staikouras
Bayes Business School: A Summary
Overview:
Bayes Business School, formerly known as Cass Business School, is a renowned business school located in London. It is part of City, University of London and boasts a rich history of over 50 years in business education. The school is known for its commitment to providing world-leading education and fostering a culture of "always learning."
Services Offered:
Bayes Business School offers a comprehensive range of services to its students, including:
Academic Programs:
Undergraduate, Master's, PhD, MBA, Executive Education, and Degree Apprenticeships.Student Hub:
A dedicated online platform for students to access resources and information.Alumni Network:
A strong network of graduates providing support and opportunities.Staff Hub:
A platform for staff to access resources and information.Student Life and Campus Experience:
Key Reasons to Study There:
Triple-Crown Accreditation:
Bayes Business School holds the prestigious triple-crown accreditation from AMBA, EQUIS, and AACSB, signifying its high standards of quality.Top Rankings:
Consistently ranked among the top business schools in the UK and Europe, including 2nd in London and 5th in the UK according to the Financial Times European Business Schools 2023 ranking.Global Women's Leadership Programme:
A dedicated program designed to inspire, equip, and connect women leaders.Focus on Innovation:
Encourages students to think critically and creatively about the challenges of the future.Strong Industry Connections:
Provides opportunities for students to connect with leading businesses and professionals.Academic Programs:
Bayes Business School offers a wide range of academic programs across various disciplines, including:
Undergraduate:
Bachelor's degrees in Business and Management, Finance, Accounting, and Marketing.Master's:
A variety of specialized Master's programs in areas such as Finance, Management, Marketing, and Data Analytics.PhD:
Doctoral programs in various business disciplines.MBA:
Full-time and part-time MBA programs designed to develop leadership skills and business acumen.Executive Education:
Customized programs for professionals seeking to enhance their skills and knowledge.Degree Apprenticeships:
A combination of work experience and academic study leading to a degree.Other:
Research:
Bayes Business School is known for its strong research output, with academics contributing to the advancement of knowledge in various business fields.Location:
Situated in the heart of London, providing students with access to a vibrant business environment and numerous networking opportunities.Global Reach:
The school has a strong international presence, with students and faculty from around the world.Entry requirements
- A UK upper second class degree or above, or the equivalent from an overseas institution.
- Previous study of business, management or finance is not required.
GMAT
- GMAT is not required for application, but may be requested as a condition of offer at the discretion of the Admissions Panel.
Please note that this programme is designed for recent graduates with limited work experience. If you have in excess of three years of full-time experience, you should consider the MBA programme.
English language requirements
If you have been studying in the UK for the last three years it is unlikely that you will have to take an English language test.
If you have studied in the UK at degree level for less than three years (e.g. 3+1, 2+1, 2+2, etc.) you will be required to provide the results of an approved English language test and possibly resit the test to meet our academic entry requirements.
It is essential that all students have an excellent command of English as we welcome students from around 100 different nations to study with us here at Bayes. In order to participate fully in the collaborative learning process, all students who have not previously studied at degree level in a majority English-speaking country as defined by the Home Office* must sit one of the approved English language proficiency tests listed below.
*see