Online BBA with Specialization in Digital Transformation
| Program start date | Application deadline |
| 2023-12-01 | - |
| 2024-01-01 | - |
| 2024-02-01 | - |
| 2024-03-01 | - |
| 2024-04-01 | - |
| 2024-05-01 | - |
| 2024-06-01 | - |
| 2024-07-01 | - |
| 2024-08-01 | - |
| 2024-09-01 | - |
| 2024-10-01 | - |
| 2024-12-01 | - |
Program Overview
Nexford University's BBA in Digital Transformation equips students with the skills and knowledge to lead and manage digital transformation initiatives. The program covers various aspects of digital transformation, including customer experience, product management, supply chain management, and finance. Delivered 100% online, the program offers a flexible and convenient learning experience, preparing graduates for careers in digital transformation consulting, product management, and other related fields.
Program Outline
Program Description:
This program is designed for individuals who want to advance their careers in the digital age. It offers a comprehensive curriculum that covers various aspects of digital transformation, including customer experience, product management, supply chain management, and finance. The program also emphasizes the development of critical soft skills such as critical thinking, decision-making, and communication.
Outline:
Program Content:
The program consists of 26 core bachelor's courses and four specialization courses. The core courses cover fundamental business principles, while the specialization courses delve deeper into the specific areas of digital transformation.
Structure:
The program is delivered 100% online, offering a flexible and convenient learning experience. Students can access the course materials and complete assignments at their own pace. The program is self-paced, with learners needing to dedicate 15-20 hours per week to complete the program in 48 months.
Course Schedule:
The program is divided into eight-week modules, with each module focusing on a specific topic. Students can expect to complete one module per week.
Individual Modules:
- DCE3150 Digitizing Customer Experiences: This course explores the building blocks of developing a customer-facing organization in the digital age. Students will learn about the three major functional units (marketing, sales, and customer care) and the three major capabilities for driving customer journey transformation (people, process, and tool).
- DPM3200 Digitizing Product Management: This course focuses on understanding product management in the era of digital transformation. Students will examine six areas related to the product manager of the future, including customer experience, business acumen, customer experience, technical skills, soft skills, and innovation culture. Students will examine five functional areas of digital transformation, including planning, physical flow, performance management, order management, and collaboration.
- DDF3300 Digitizing Finance: This course examines the social and economic impact of digitizing financial services in emerging markets. Students will analyze financial services delivered over digital infrastructure and identify and evaluate future horizons for digital financial services.
Assessment:
The program utilizes various assessment methods, including:
- Quizzes: Weekly quizzes test students' understanding of the course material.
- Assignments: Students complete individual and group assignments to apply their knowledge and skills to real-world scenarios.
- Final Project: A comprehensive final project allows students to showcase their learning and demonstrate their ability to apply their knowledge to a specific business problem.
Teaching:
The program is taught by a team of experienced and qualified faculty members who are experts in their respective fields. The faculty use a variety of teaching methods, including:
- Interactive lectures: Engaging lectures that encourage active participation and discussion.
- Case studies: Real-world case studies provide students with the opportunity to apply their knowledge to practical situations.
- Group discussions: Collaborative group discussions foster critical thinking and problem-solving skills.
- Individual feedback: Faculty provide personalized feedback on assignments and projects.
Careers:
Graduates of the program are prepared for various careers in the digital transformation field, including:
- Digital Transformation Consultant: Advise organizations on developing and implementing digital transformation strategies.
- Digital Product Manager: Lead the development and launch of new digital products and services.
- Chief Digital Officer (CDO): Oversee the digital transformation initiatives of an organization.
Other:
- Global Network: Students have the opportunity to connect with a global network of professionals from over 110 countries.
- Digital Badges: Earn digital badges as you progress through the program, demonstrating your skills and knowledge to potential employers.
- Flexible Payment Options: Affordable tuition with flexible payment options, allowing students to manage their education costs effectively.
At Nexford, you can earn a BBA with a Specialization in Digital Transformation for as little as $105 per month. We adjust tuition to your local market, meaning a low monthly tuition for a quality program. There’s no upfront cost, and you can cancel any time. Fixed monthly tuition means the faster you finish, the more money you’ll save.
