Bachelor of Science (BSc) in Business Administration

Program Overview

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Bachelor of Science (BSc) in Business Administration

Overview

The Bachelor of Science (BSc) in Business Administration is a unique program designed to offer full flexibility. Our Geneva campus-based Bachelor of Science (BSc) program offers a wide and balanced foundation to grow as future business leaders.

Program Details

• Duration: 3 years
• Tuition fees: 12,900 CHF per year
• Learner Base: 150+ countries
• Format: On-campus
• Location: Geneva, Switzerland

Program Objectives

The Bachelor program has the following main objectives:

1. Students will demonstrate a deep understanding of the fundamental concepts, theories, and principles in their chosen field of study, showcasing a strong academic foundation.
2. Students will develop critical thinking skills to analyze information, solve complex problems, and make informed decisions in both academic and real-world contexts.
3. Students will manifest a heightened global perspective.
4. Students will communicate effectively, both orally and in writing, demonstrating the ability to convey complex ideas clearly and professionally in various formats and settings.
5. Students will be able to work effectively in diverse teams, demonstrating strong interpersonal skills, leadership, and the ability to contribute positively to group dynamics.
6. Students will be able to recognize and address ethical dilemmas in their field, understanding the implications of their actions on individuals and society, and demonstrating a commitment to responsible and socially conscious decision-making.

Curriculum

The Bachelor degree Business Administration curriculum is a 3-year program, composed of core courses. The program is fully run on campus in Geneva, Switzerland.

Year 1:

• PRINCIPLES OF MANAGEMENT (PMBAC01)
• RESEARCH & ACADEMIC WRITING (GRAW01)
• INTRODUCTION TO BUSINESS COMMUNICATION (GITBC01)
• INTERNATIONAL MARKETING & BRANDING (IMBBAC01)
• BUSINESS ENGLISH (BEBAC01)
• DESIGN THINKING (DT01)
• INTRODUCTION TO PROJECT MANAGEMENT (PMBBA2)
• ACCOUNTING FOR MANAGERS (AMBAC01)
• BUSINESS LAW AND ETHICS (BEBLBBA2)
• COMPANY PROJECT 1 (Internship) (CP1G01)

Year 2:

• INTRODUCTION TO SALES & CRM (SCRMBBA2)
• INTRODUCTION TO HUMAN RESOURCE MANAGEMENT (HRMBAC01)
• INTRODUCTION TO FINANCE (GITF01)
• DIGITAL BUSINESS (DBBAC01)
• APPLIED STATISTICS FOR MANAGERS (ASFMBAC01)
• COPYWRITING (CWBAC01)
• MANAGEMENT OF INFORMATION SYSTEMS (MISBAC01)
• COMPANY PROJECT 2 (INTERNSHIP) (CP1G02)
• BUSINESS STRATEGY (BSBAC01)
• PUBLIC RELATIONS (PRBAC01)

Year 3:

• ENTREPRENEURSHIP (ESBAC01)
• ORGANIZATIONAL BEHAVIOUR & DEVELOPMENT (OBDBAC01)
• CONTENT MANAGEMENT
• LEADERSHIP AND MANAGEMENT DEVELOPMENT (LMDBAC01)
• INNOVATION AND CHANGE MANAGEMENT (ICMBAC01)

Specializations

The Bachelor of Science in Business Administration program spans a duration of three years and offers a comprehensive curriculum with three distinct specializations. The entire program is conducted on-site at our campus located in Geneva, Switzerland. Students have the opportunity to tailor their academic journey by choosing one of the following specializations:

• International Business
• Creative Business Management
• Business IT

Admissions

• Successful completion of the Swiss Baccalaureate / High School Diploma / International Baccalaureate or equivalent
• Swiss commercial vocational baccalaureate or Vocational Educational Training (VET) equivalent qualification
• English requirements: If a candidate is not from a majority English-speaking country, then an evidence of English language competency is required.
• Grade transcripts
• Your CV or resume
• ID or passport copy
• One photo
• English Proficiency for non-native speakers

Tuition Fees

The total tuition fees for the Bachelor degree in Business Administration:

• Year 1: 12,900 CHF
• Year 2: 12,900 CHF
• Year 3: 12,900 CHF
• Tuition fees: 38,700 CHF
• Application fee: 200 CHF (non-refundable)

Core Values

• Excellence: Striving for greatness is in our DNA.
• Diversity: Embracing unique perspectives fuels our growth.
• Connectivity: Building bridges that foster collaboration and synergy.
• Innovation: Pushing boundaries to create new opportunities.
• Expertise: A commitment to continuous learning and development.

Program Outline

The Bachelor of Science (BSc) program in Business Administration at Swiss School of Business and Management Geneva (SSBM) is a three-year program designed to provide a comprehensive foundation for students interested in pursuing careers in business. The program focuses on three key areas:

• Innovation & Disruption: Understanding the latest trends and practices driving change in the business world.
• Leadership: Developing the skills and knowledge needed to effectively lead and motivate others.
• Management: Learning the principles and practices of effective management, from planning and organizing to decision-making and control.
The program is designed for individuals who want a flexible and high-quality business education. It is offered on campus in Geneva and online, allowing students to choose the learning format that best suits their needs.

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Learning Objectives:

The program aims to equip students with a solid understanding of business fundamentals and the ability to apply them in real-world scenarios. Its key objectives include:

• Deep understanding of fundamental concepts, theories, and principles in the business field.

• Development of critical thinking skills for problem-solving and decision-making.

• Cultivation of a global perspective.

• Effective communication skills for conveying complex ideas clearly in various formats and settings.

• Ability to work effectively in diverse teams, demonstrating strong interpersonal skills and leadership.

• The program consists of
• 180 ECTS credits
and is offered on a
• Level 6/EQF 6
framework.
• Students can choose to specialize in one of three areas: International Business, Creative Business Management, or Business IT.

• The program is delivered through a combination of lectures, seminars, workshops, and group projects.
• Students have access to a dedicated personal advisor, online learning platform, e-library, and SSBM Connect networking platform.
• three years

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Outline:

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Program Structure:

The BSc in Business Administration program is structured as follows:

• Year 1: Focuses on core business principles, such as management, research, business communication, marketing, accounting, and project management.
• Year 2: Introduces students to more specialized topics, including sales, human resource management, finance, digital business, statistics, copywriting, microeconomics, information systems, and business strategy.
• Year 3: Deepens students' understanding of specific areas through their chosen specialization and includes courses in entrepreneurship, organizational behavior, leadership development, innovation, and content management.

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Specializations:

Students can choose to specialize in one of three areas:

• International Business: This track focuses on the challenges and opportunities of doing business in a globalized world.
Students learn about cross-cultural management, international marketing, and global finance.
• Creative Business Management: This track emphasizes the role of creativity and innovation in business.
Students develop skills in design thinking, digital marketing, and event management.
• Business IT: This track equips students with the technical skills needed to succeed in today's digital world.
Students learn about business intelligence, database management, and programming.

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Assessment:

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Assessment Methods:

Students are assessed through a variety of methods, including:

• Examinations
• Assignments
• Presentations
• Group projects

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Assessment Criteria:

Students are assessed on their:

• Knowledge and understanding
• Analytical and problem-solving skills
• Communication skills
• Teamwork skills
• Critical thinking skills
• Creativity and innovation

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Teaching:

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Teaching Methods:

The program uses a variety of teaching methods, including:

• Lectures
• Seminars
• Workshops
• Group projects
• Guest lectures
• Case studies

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Teaching Faculty:

The program is taught by experienced and qualified faculty with expertise in their respective fields.

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Online Learning:

The online program utilizes a state-of-the-art learning management system that provides students with access to course materials, lectures, and online discussions.

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Careers:

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Career Opportunities:

Graduates of the BSc in Business Administration program are well-prepared for a wide range of careers in business, management, and related fields. Common career paths for graduates include:

• Director
• CEO
• Vice President
• Senior Management
• Owner/Partner
• Entrepreneur
• HR Expert

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Career Support:

The program provides students with career support services, such as career counseling, resume and cover letter workshops, and internship opportunities.

• Application fee: 200 EUR (non-refundable)

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Admissions Requirements:

The program requires successful completion of:

• Swiss Baccalaureate/High School Diploma/International Baccalaureate or equivalent
• Swiss commercial vocational baccalaureate or Vocational Educational Training (VET) equivalent qualification
• Work experience of 1 year (100%) in a commercial environment or mandatory to complete Career Advancement Program
• English language competency (if applicable)
• Grade transcripts
• CV or resume
• ID or passport copy
• One photo
• The program is delivered on campus in Geneva, Switzerland.
• The online program uses the same learning management platform as Harvard and MIT.
• Students have access to the SSBM e-Library and ESBCO, a large provider of research databases, ebooks, and journals.
• SSBM Connect provides a platform for networking and collaboration with students, alumni, faculty, and industry professionals.
Some details may be missing or require additional clarification.

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Tuition Fees The total tuition fees for the Bachelor degree in Business Administration: Year 1: 12.900 EUR Year 2: 12.900 EUR Year 3: 12.900 EUR Tuition fees: 38.700 EUR Application fee: 200 EUR (non-refundable)

• This price includes all online program related costs.
Additional costs may apply in some circumstances.