Business and Events Management

Program Overview

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Introduction

Get the business skills and practical experience you need to pursue a career in events management. Cover globalisation, cultural concepts, marketing, event design, creativity and strategy.

The events industry dominates the media, delivers objectives, and creates positive impacts. It fills transport systems, hotels, and venues.

By studying BSc (Hons) Business and Events Management at ARU London, you’ll come to understand the theories behind business and events management. But you’ll also be equipped with practical experience.

Our degree course is designed to prepare you to work in the business and events sector, and blends the study of core business skills and management concepts with a live project.

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2019 was a landmark year for the industry, which reported spends of £70 billion, over 50% of spend in the UK visitor economy. It provided over 700,000 jobs, and generated £165 billion in trade at business events.

The events industry has come far in terms of its enormous breadth, global competitiveness, expertise, and an indication of how critical it is as part of the UK Government’s strategy to kick-start the economy after the COVID-19 pandemic. This will be an unparalleled opportunity to use both business and leisure events to showcase the country’s abilities and resources – and it will drive demand for specialist graduates.

The chance for the UK to utilise the vitality, excitement, and business and social benefits created by events demonstrates that it remains a welcoming and open industry in a changing political and trading framework.

As a Business and Events Management student, you’ll identify career pathways and goals – and develop the know-how professionalism to achieve them.

You’ll also benefit from free membership of the Institute of Hospitality.

Course Options

3 years (full-time)

• Study at ARU London
• Start in January or September

4 years with foundation year

• Study at ARU London
• Start in January or September

Key Facts

• Study options: 3 years (full-time)
• Start dates: January, September
• Location: ARU London
• Entry: UCAS code: NN81
• Fee (UK and EU students): £9,250 UK students starting 2023/24 (full-time, per year)
• Fee (International students): £16,700 International students starting 2025/26 (full-time, per year)

Teaching and Assessment

Year 1

In Year 1, you'll receive an overview of the origins and development of the events sector, including the foundations of organisational structure and sustainable business. You’ll assess British and international events management and operations, and how they respond to opportunities, challenges, risks, and limitations. As well as this, you’ll develop employability skills crucial to the sectors, parallel to developing knowledge.

We’ll also explore quality management in events, hospitality, and tourism, giving you direction and the ability to identify and utilise approaches to long-term successes. And you’ll have an introduction to finance and accounting, involving economic concepts, accounting principles, and mathematics.

Modules are subject to change and availability.

We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our virtual learning environment.

All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Hospitality, Tourism and Events Environment
• Academic and Professional Skills
• Managing Quality in Hospitality, Tourism and Events
• Business Finance

Year 2

Year 2 introduces you to the practical implementation of event planning and project management.

We’ll explore the interfaces between venues, spaces, people, and performance in diverse settings; as well as investigating links between concept, preproduction, stakeholders, finalisation, and execution. We introduce the theoretical basis for human resource management and the range of activities it covers. And we evaluate alternative approaches in the use of the marketing mix, looking at short- and long-term organisation and demands.

During this year you’ll develop an understanding of the design of events such as conferences, meetings and exhibitions; and management skills such as relationship, time, menu, decoration, lighting, sound, special, effects, budgeting, risk assessment and promotion.

Modules are subject to change and availability.

We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our virtual learning environment.

All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Event Designs
• Principles and Practice of Marketing
• Managing Human Resources
• Events Management

Year 3

In your final year, you’ll identify the principal managerial issues in launching an international event. You’ll consider financial, organisational, cultural and ethical barriers along with the conceptualisation, promotion, production, and innovation of events.

We’ll explore these fundamental principles while also analysing detailed information about venue types and situations. Topics covered include the history of public venues, business management, finance, ticketing, safety, security, and booking.

You will also assess examples of invoices, cash flows, rental agreements, and financial statements to illustrate real-world situations managers can expect to address.

Finally, there’s the opportunity to conceive and implement your own mock-event, putting theory into practice and gaining valuable practical experience.

Modules are subject to change and availability.

We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our virtual learning environment.

All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Contemporary Issues
• Executing Business Strategy
• Live Project
• Undergraduate Major Project Leadership

Entry Requirements

• Standard entry requirements: 96 UCAS tariff points from 3 A Levels, eg BCC
• Alternative entry requirements:
  • Irish Leaving Certificate: BBCCC
  • Scottish Highers: BBCCC
  • BTEC Level 3 Extended Diploma: DMM in a business-related subject
  • International Baccalaureate Diploma: 24 points
• English language requirements: IELTS 6.0 (Academic level) or equivalent English Language qualification

Fees and Paying for University

Tuition Fees and Student Loans for UK Students (2023/24)

• £9,250 UK students starting 2023/24 (full-time, per year)
• You can apply for a Tuition Fee Loan to cover your course fees
• You’ll start repaying the loan in the April after you graduate
• You won’t repay anything until you earn more than £25,000

Tuition Fees for International Students (2025/26)

• £16,700 International students starting 2025/26 (full-time, per year)
• You can pay your fees upfront, in full or in two instalments
• We will ask for a deposit of £4,000 or a sponsorship letter

Facilities

Campus Facilities

• State-of-the-art lecture theatres, seminar rooms, PC-equipped study areas and space for you to work, relax and socialise
• Multiple study pods, perfect for group work or personal study
• Campuses close to business and events hubs of the UK

Student Support

• Personal Development Tutor Scheme
• Employability Team
• Learning resources available to all students

Careers

• Your ARU London lecturers all have first-hand experience in business and event management
• In your final year, you’ll undertake an Events Live Project
• The Employability Scheme is designed to enhance your future employment prospects
• You’ll have opportunities to develop and improve the transferable skills that employers look for

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Program Outline

Degree Overview:

The BSc (Hons) Business and Events Management program at ARU London is tailored to provide students with the knowledge and skills necessary for a career in events management, incorporating a combination of core business principles and practical event planning experience. The program's curriculum covers topics ranging from globalization, cultural concepts, and marketing, to event design and strategic management.

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Objectives:

• To equip students with a comprehensive grasp of the theories and principles underlying business and event management.
• To develop practical expertise through hands-on event planning and execution.
• To foster critical thinking, problem-solving abilities, and effective communication skills essential in the industry.
• To prepare students to navigate the global and highly competitive events industry landscape effectively.

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Outline:

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Year 1:

• Core Modules:
• Hospitality, Tourism, and Events Environment
• Academic and Professional Skills
• Managing Quality in Hospitality, Tourism, and Events
• Business Finance

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Year 2:

• Core Modules:
• Event Design
• Principles and Practice of Marketing
• Managing Human Resources
• Events Management

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Year 3:

• Core Modules:
• Contemporary Issues
• Executing Business Strategy
• Live Project
• Undergraduate Major Project Leadership

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Assessment:

The program's assessment methods include a mix of coursework, such as essays and group projects, as well as exams. Additionally, students are evaluated based on their performance in practical event planning and execution. The assessment process aims to comprehensively assess students' knowledge and practical abilities in business and event management.

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Teaching:

The teaching methods employed in this program combine traditional lectures with interactive workshops and practical exercises. Students are actively engaged in discussions, group work, and presentations throughout the course. ARU London's lecturers are industry professionals with extensive experience in business and event management, ensuring that the content and teaching approach are aligned with the latest trends and best practices in the field.

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Careers:

Graduates of the BSc (Hons) Business and Events Management program are equipped for a wide range of careers within the events industry. They may find opportunities as event managers, event coordinators, or in other related roles such as marketing, public relations, or hospitality management. The program's focus on developing transferable skills like communication, teamwork, and problem-solving prepares graduates to adapt and excel in a dynamic and rapidly evolving job market. Many graduates also pursue further education or specialized certifications to enhance their career prospects and knowledge in the field.

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Tuition Fees and Payment Information:

Tuition fees for UK students (2023/24): £9,250 per year (full-time)

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Payment:

UK students can apply for a Tuition Fee Loan to cover course fees. Both full-time and part-time students can apply. Repayment begins in the April after graduation. For students starting a course on or after 1 August 2023, repayment is not required until earnings exceed £25,000 per year. At this point, 9% of earnings over £25,000 will be repaid. After 40 years, any remaining debt is wiped.

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Living Costs:

Living costs at university can range from around £7,000–£9,000 per year. They may be lower if living at home.

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Scholarships:

ARU London offers a £1,000 Entry Scholarship to new applicants who have achieved 144 (AAA) UCAS points (UK/EU) or a minimum of 80% or GPA 5.0 in A-Levels or equivalent qualifications (international students). This scholarship will be taken off the first year's fees. ARU London also has a scholarship for Top Achievers. Students with the greatest results from foundation year, Year 1, and Year 2 of study receive £2,000 off their tuition fees for the following academic year.