Sports Communication and Journalism, MA

Program Overview

The MA in Sports Communication and Journalism equips students with media and PR skills for careers in sports management. It combines theory and practice in professional communication, journalism, and public relations within a sports context. Graduates develop storytelling, videography, and content distribution abilities for sports-related audiences. The program offers a dissertation or professional media project option in the second year.

Program Outline

Degree Overview:

The MA in Sports Communication and Journalism program aims to equip students with the media and PR skills necessary for a career in sports management. The program combines theoretical and practical subjects to provide students with a comprehensive understanding of contemporary professional communication, journalism, and public relations in a sports-related context. Graduates of the program will be able to identify strong stories, develop narratives, bring stories to life with videography and still images, and distribute content to existing and potential fan bases.

Outline:

The program consists of a set number of 20-credit modules, followed by a 60-credit dissertation project in the second part of the course. All assignments have a sports focus. Modules include theory-based subjects, such as video and documentary making, professional and promotional writing, global media, and the business and politics of digital media, as well as practice-based subjects, such as visual communications, media design, public relations, branding, and promotion.

Teaching:

The full-time MA course is split across the year, with three modules offered in each academic semester (a total of six modules in part one), followed by a dissertation or professional media practice project over the summer (part two). Part two allows students to either write a 16,000-word dissertation or undertake a professional media project, which incorporates the practical elements of the course and a short unpaid work placement. The program uses a variety of teaching methods, including:

• Practical skills sessions
• Seminars
• Workshops
• Lectures
• Online learning materials

Careers:

The program prepares students for a range of careers in sports communication and media, including:

• Sports communications professionals
• Sports journalists
• Public relations managers
• Social media managers
• Marketing professionals
• Event managers
• Content creators

Tuition Fees and Payment Information:

MA 1 Year Full Time Start Date UK International September 2023 £ 8,800 £ 17,500 September 2024 £ 9,250 £ 18,400 MA 2 Year Part Time Start Date UK International September 2023 £ 4,400 £ 8,750 MA 2 Year Part Time Start Date UK International September 2023 £ 4,400 £ 8,750 September 2024 £ 4,600 £ 9,200 MA 3 Year Part Time Start Date UK International September 2023 £ 2,950 £ 5,850 September 2024 £ 3,100 £ 6,150 Tuition fees for years of study after your first year are subject to an increase of 3%.