Communication and Media Studies BA

Program Overview

This program trains communications professionals in media market principles, news and programming, and digital communications. It equips graduates with advanced knowledge in new media, e-communications, and digitalization, enabling them to apply their skills in professional settings. The program emphasizes understanding social media, e-communication, and digitalization, as well as the social, structural, and political processes influencing the communications and media field.

Program Outline

Degree Overview:

• Summary: This program is designed to train communications professionals with a comprehensive understanding of the media market, particularly emphasizing the principles and practices of news and programming, as well as the application of digital communications in both private and public sectors.
• Objectives:
• Equip graduates with advanced theoretical knowledge in new media, e-communications, and digitalization.
• Enable graduates to skillfully apply their knowledge in professional settings.

Outline:

• Program Content:
• Fundamental Knowledge (Social Sciences):
Basic legal and administrative knowledge, economics, European history and culture, political science, stylistics, and creative writing.
• Professional Knowledge: Communication theory, semiotics and visual communication, inter-cultural communication, communication and media law, media, media economics, media and politics, network communication, marketing communication, PR and reputation management, globalization and multiculturalism, news and programming, integrated organizational communication, international digital communication, international negotiation techniques.
• Language Skills: Development of high-level professional language skills throughout the program.
• Program Focus:
• Understanding and utilizing social media, e-communication, and digitalization.
• Comprehension of the operational mechanisms of social phenomena and their subsystems.
• Familiarity with the social, structural, economic, and political processes influencing the communications and media field.

Tuition fee 2750 EUR/semester(please note: to be able to obtain an Acceptance Letter, apply for a visa and start your studies, 2-semesters’ tuition fee and some other minor fees must be paid upfront)