MBA with specialisation in Smart Industry

Program Overview

The Wittenborg MBA program offers a comprehensive curriculum in business fundamentals, including management accounting, marketing, operations, and human resources. Delivered in a block format with interdisciplinary modules, the program emphasizes interactive learning through group work, case studies, and guest speakers. Graduates are prepared for careers in project leadership, program management, consulting, and other business management roles.

Program Outline

Outline:

Semester 1:

• Management Accounting & Finance
• Marketing Management
• Operations Management
• Human Resource Management
• International Management
• Information Management

Semester 2:

• Artificial Intelligence in Business
• Business Statistics
• New Smart Economy
• Cyber Security in Integrated Autonomous Business Operations
• Strategic Management

Teaching:

The Wittenborg MBA is delivered in a block format, with 2 modules being covered every 6 weeks. The classes are interdisciplinary - students will study shared modules in Semester 1 with MBA students from different business specializations. Due to the rolling entry (6 times a year), groups are dynamic, extremely international and diverse. The modules are delivered intensively over consecutive days in the so-called ‘block format’, which means that each module has 6 days of teaching split into two blocks of 3 days. Teaching methods include group work, case studies, presentations, and live projects. The course is delivered through a variety of approaches including lectures, presentations, tutorials and case studies, with an emphasis on interactive learning. Each module is taught by two lecturers, often a full time Wittenborg lecturer and a guest lecturer from a partner university. Modules also include regular guest speakers from the industry.

Careers:

• Project Leaders
• Programme Managers
• R&D Managers
• Consultants
• Process Improvement Manager
• Manager Operations

Tuition Fee €18,300- (Complete programme, €9,150- per year)