Bachelor of Business

Program Overview

The Bachelor of Business program offers three majors: Digital Marketing and Communication, International Business, and Management. Students can gain practical experience through internships, industry projects, and overseas study tours. The program emphasizes assessment through various methods, including exams, assignments, and presentations. Graduates pursue careers in fields such as advertising, management, market research, and business consulting.

Program Outline

Outline:

The Bachelor of Business is designed to provide students with a major in Digital Marketing and Communication, International Business, or Management. Students have the opportunity to undertake an internship or work on an industry project, and take part in cultural experiences by participating in an overseas study tour. The Bachelor of Business in an AQF Level 7 program with a standard full-time duration of 3 years.

Assessment:

Careers:

Graduates of this program have gone on to roles such as: Advertising Strategist Management Analyst Market Research Analyst Business Analyst Business Consultant Business Development Manager Business Management Business Manager Communications Advisor International Trade or Business Analyst