Master of Business Management in Data Analytics & Artificial Intelligence

Program Overview

Steinbeis University's Master of Science in Data Analytics & AI equips professionals to lead digital transformations by integrating AI and machine learning into business strategies. The program provides comprehensive knowledge in data technology, applications, and strategies for data-driven decision-making, preparing graduates for roles in business intelligence, analytics, consulting, and operations management.

Program Outline

Degree Overview:

Overview:

Steinbeis University's Master of Science in Data Analytics & Artificial Intelligence (AI) equips individuals to lead digital transformations within their organizations. The program emphasizes integrating AI and machine learning into business strategies, fostering a data-driven culture, and differentiating companies in the competitive tech landscape.

Objectives:

• Provide comprehensive knowledge in data technology, applications, and strategies for data-driven decision-making
• Enhance understanding of corporate functions and equip students with tools to address complex management challenges
• Prepare graduates for roles in business intelligence, analytics, consulting, and operations management
• Highlight the importance of accurate, data-backed insights in modern business environments

Outline:

Program Structure:

The program consists of 120 ECTS credits, typically completed in 24 months of full-time study.

Core Modules:

• Philosophy of Science and Research Methods
• Advanced Statistics
• Strategic Management
• Organizational Design
• Marketing
• Economics, Politics, and Society
• Project Management
• Leadership and Communication
• Qualitative Research (R&S Project)
• Innovation Project

Specialization Modules:

• Digital Economics — Implications for Business and Society
• Digital Technology — Advanced
• Digital Infrastructure and Principles of Software Development
• Data Management, Big Data, and High-Performance Computing
• Data Driven Business Models and Products
• Data Strategy and Governance
• Data Exploration and Analytics

Careers:

Career Prospects:

Graduates with a Master of Science in Data Analytics & AI pursue roles such as:

• Data Analyst
• Data Scientist
• AI Engineer
• Machine Learning Engineer
• Business Intelligence Analyst
• Big Data Analyst

€373.00 monthly, € 2,235 per Semester Total € 8,940.00