Advanced General Management Program

Program Overview

---

The Advanced General Management Program is an 11-month, part-time, online program designed to equip participants with the skills and knowledge needed for success in management roles. The program covers a wide range of topics, including marketing, finance, operations, and strategy. Participants benefit from a flexible and accessible learning format, networking opportunities, and expert faculty from IMT Ghaziabad and upGrad. Graduates have gone on to successful careers in various industries, leveraging the program's focus on developing essential management competencies.

Program Outline

Outline:

---

Program Content and Structure:

• The Advanced General Management Program is an 11-month, part-time, online program.
• The program is designed to provide participants with the skills and knowledge necessary to succeed in management roles.
• The program curriculum covers a wide range of topics, including:
• Marketing Management
• Business Communication
• Accounting and Finance
• Decision Sciences
• Business Economics
• OB, HR Management, Ethics & Legal
• Sales and Distribution Management
• Business Strategy
• Operations and Supply Chain Management
• Elective Course (choose any one)
• Leadership, Engagement and People Performance
• Leading Change for Sustainable Futures
• Enterprise and Risk management
• Digital Business Innovation

---

Individual Modules:

---

Module 1: Marketing Management - 1

• Fundamentals of Marketing
• Marketing Channels

---

Module 2: Business Communication

• Effective Communication
• Build a Personal Brand

---

Module 3: Accounting and Finance

• Accounting Statements and Ratio Analysis
• Project Evaluation
• Working Capital Management

---

Module 4: Decision Sciences

• Build a Personal Brand

---

Module 3: Accounting and Finance

• Accounting Statements and Ratio Analysis
• Project Evaluation
• Working Capital Management

---

Module 4: Decision Sciences

• EDA and Sampling
• Hypothesis Testing
• Regression Analysis and Forecasting

---

Module 5: Business Economics

• Micro Economics
• Macro Economics

---

Module 6: OB, HR Management, Ethics & Legal

• Individual, Group & Organisational Behaviour
• Human Resource Management
• Business Law and Ethics

---

Module 7: Sales and Distribution Management

• Fundamentals of Sales
• Territory Management
• Channel Management
• Team and Customer Management

---

Module 8: Business Strategy

• Fundamentals of Strategy
• Growth Strategy

---

Module 9: Operations and Supply Chain Management

• SCM and Strategic Planning
• Source, Make and Move

---

Module 10: Elective Course (choose any one)

• Market Research
• Corporate Finance
• Business Leadership
• Operations & Supply Chain Management – 2
• Business Analytics
• Human Resource Management

---

Module 11: Leadership, Engagement and People Performance

• What defines a leader?
• Leading teams effectively
• Leadership as a way of life

---

Module 12: Leading Change for Sustainable Futures

• Change Management from an individual perspective
• Change Management from an Organisational perspective
• Reimagining Change

---

Module 13: Enterprise and Risk management

• Understanding Risks in an organisation
• Tackling Risks

---

Module 14: Digital Business Innovation

• Digital Innovation

---

Teaching:

---

Teaching Methods:

• The program is delivered through a combination of online lectures, case studies, and simulations.
• Participants will also have the opportunity to interact with industry experts and faculty members.

---

Faculty:

• The program is taught by a team of experienced faculty members from IMT Ghaziabad and upGrad.
• Faculty members have extensive experience in both academia and industry.

---

Unique Approaches:

• The program is designed to be flexible and accessible to working professionals.
• Participants can access course materials and complete assignments at their own pace.
• The program also includes a number of networking opportunities, allowing participants to connect with other professionals in their field.

---

Careers:

---

Potential Career Paths:

• The Advanced General Management Program can prepare participants for a variety of management roles, including:
• Marketing Manager
• Business Development Manager
• Operations Manager
• Human Resources Manager
• Financial Manager

---

Opportunities:

• The program can help participants to advance their careers by providing them with the skills and knowledge necessary to succeed in management roles.
• Participants can also benefit from the program's networking opportunities, which can help them to connect with potential employers.

---

Outcomes:

• Graduates of the Advanced General Management Program have gone on to successful careers in a variety of industries.
• Graduates have reported that the program has helped them to develop the skills and knowledge necessary to succeed in their careers.